Binance · 2 months ago
Marketing Manager (SEA)
United States
Full-time
Remote
Entry, Mid Level
2+ years expBinance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange. They are seeking a Marketing Manager to execute marketing efforts, manage community engagement, and coordinate inter-departmental cooperation to enhance their brand presence and community growth.
BitcoinCryptocurrencyFinTechStock ExchangesWeb3
Responsibilities
Execute all marketing efforts with a hands-on approach
Work on integrated campaigns, starting with strategy and brief, and work on executing and measuring performance
Constantly work on new content, channels, creatives and other ideas for experimentation, optimization and acquisition growth
Structuring, managing and growing our community via various Local Social Channels
Increase reach, engagement and conversion through social media and content marketing strategies
Moderate local forums, social platforms and chat groups to interact with the community and increase positive engagement
Identify additional avenues to build community, KOL/Affiliates Management
Designing and implementing incentive programs to promote engagement and growth with existing and potential networks
Coordinating inter-department cooperation between the Angels and the Binance team (including BD, Marketing, collecting leads, market research, data requests, etc.)
Brainstorming and implementing online/offline event plans and concepts
Management of budgeting, invoicing, liaising and negotiation with vendors for event management, marketing inventory management and program finance management
Qualification
Required
Proven community management experience with strong ownership and emotional intelligence
Strong passion for working in a start-up environment
2+ years experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and writing an email newsletter, managing social media: Instagram, Facebook, Telegram)
1+ year experience in managing online/offline events
Proven track record in managing and engaging communities via Telegram or similar channels
Understanding of cryptocurrency related terminologies and trends
Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible
Fluency in English is required to be able to coordinate with overseas partners and stakeholders
Excellent organizational skills, ability to multitask with great time management skills
Preferred
Additional languages would be an advantage
Benefits
Competitive salary and company benefits
Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Company
Binance
Binance is a blockchain ecosystem and digital asset exchange platform that provides a wide range of crypto-related services.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
$2BKey Investors
MGX
2025-03-12Series Unknown· $2B
2018-10-23Series Unknown
2018-10-01Seed
Leadership Team
Richard Teng
Binance, Co-CEO
Andrew Carroll-Goldin
Global Head of Data Analytics
Recent News
2026-01-25
2026-01-25
Company data provided by crunchbase