Studio Grow · 2 months ago
Business Consultant, Marketing
Studio Grow is the leading boutique consulting firm in the fitness industry, trusted by thousands of clients across 40+ countries. They are seeking a Marketing Generalist to lead marketing initiatives for the Grow Your Studio Profitability program, providing strategic consulting and developing marketing curricula for boutique fitness clients.
FitnessPodcastTraining
Responsibilities
Lead 15–20 hours/week of client-facing calls, providing strategic marketing consulting to boutique fitness studio owners
Develop comprehensive marketing curriculum including campaign playbooks, quarterly planning templates, and educational materials tailored to boutique fitness studios
Ability to execute and coach on paid social media campaigns across platforms such as Facebook and Instagram, with a focus on awareness and lead generation campaigns
Ability to execute and coach on a complete marketing strategy—including paid digital campaigns (Facebook, Instagram, etc.) and grassroots/organic strategies such as community partnerships, events, referral programs, and local visibility initiatives
Plan, coordinate, and host a quarterly virtual marketing retreat for 100+ studio owners, designed to help them plan and launch their next 90-day marketing cycle
Monitor marketing trends within the boutique fitness industry and apply insights to improve frameworks and recommendations
Support internal content creation, such as case studies, training resources, or internal documentation as needed
Collaborate with internal marketing team and connect clients to specialists when needed
Qualification
Required
3+ years of experience in marketing with a focus on strategy and campaign planning
Strong presentation, communication, and facilitation skills—comfortable leading Zoom calls and virtual workshops
Ability to think strategically while managing multiple priorities
Self-starter with excellent organizational skills and attention to detail
Collaborative mindset; able to work cross-functionally with creative and technical team members
Proven ability to design and implement both digital and grassroots marketing strategies to drive client acquisition and retention
Preferred
Deep understanding of the boutique fitness industry—experience working with or in fitness studios is strongly preferred
Benefits
Competitive salary
Professional development and training opportunities
Flexible work arrangements (fully remote opportunity)
Health, dental, and vision insurance (for full time employees)
Flexible time off (for full time employees)
Supportive and collaborative work environment