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Roboflow · 1 month ago

Creative Director

United States

Full-time

Remote

Senior Level

$195K/yr - $225K/yr

Roboflow is a company dedicated to making the world programmable through artificial intelligence and computer vision tools. The Creative Director will be responsible for shaping the brand's creative voice, overseeing high-impact product launches, and producing high-quality media while collaborating across departments.

Artificial Intelligence (AI)Computer VisionDeveloper Tools

Responsibilities

Build Roboflow’s creative engine: Shape the voice, visual language, and storytelling style that define our presence across platforms. You’ll build the frameworks, templates, and rhythms that make our brand feel cohesive and unmistakably ours

Run high-impact launches: Architect the creative approach behind product announcements, research releases, and company moments, transforming them into events that drive attention, conversation, and excitement

Own production end-to-end: Personally produce high quality media. Everything from fast-turnaround explainer cuts to beautifully crafted brand pieces. You can work scrappy when needed and cinematic when it matters

Lead with taste and creative direction: Guide agencies and freelancers with clear briefs, references, and creative standards. You know how to bring out great work from collaborators and maintain a high bar across every output

Grow our owned audience: Develop programming that audiences want to return to with recurring formats, episodic concepts, and media that earns attention through consistency, not gimmicks

Improve speed, quality, and craft: Shape processes that allow us to produce more media without lowering standards. You understand how to move fast and still deliver work that feels intentional and polished

Qualification

Creative directionVideo productionStorytellingPlatform savvyHigh-output operationBusiness savvyCollaborative

Required

Seasoned creative background. You've worked in creative agencies or production studios and understand how ideas move from concept to finished work

Expert in video. Comfortable behind and in front of the camera, with strong editing, shooting, lighting, and sound instincts

Taste-driven storyteller. You have a refined sense of pacing, framing, narrative and know what makes media feel premium

Platform savvy. You understand how to design content for YouTube, TikTok, X, LinkedIn, and beyond. You know each ecosystem's language

High-output operator. You can manage multiple creative threads at once and keep quality high under tight timelines

Collaborative and communicative. Clear feedback, strong opinions held lightly, and an ability to work across teams

Business savvy. You understand how our creative strategy drives our product and business context. Genuinely excited about AI and the people building the future with it

Benefits

$3500/yr Travel Stipend to travel anywhere anytime to work alongside other Roboflowers.

$350/mo productivity stipend to spend on things that make your work environment more productive, like high speed internet at home or a co-working space.

Cover up to 100% of your health insurance costs for you and your partner or family.

Equity in the company so we are all invested in the future of computer vision.