EPAM Systems · 1 month ago
Product Manager/Strategist
EPAM Systems is a leading global provider of digital platform engineering and development services. They are seeking an innovative and strategic Product Manager/Strategist to lead their SEO, GenAI Engine Optimization, and App Store Optimization initiatives, driving the Client’s digital visibility strategy across various platforms.
AnalyticsArtificial Intelligence (AI)Cyber SecurityEnterprise SoftwareInformation TechnologySoftware
Responsibilities
Strategic Leadership and Collaboration
Define and prioritize overarching SEO, GEO, and ASO strategies to sustain client's position as a market leader in online sales
Collaborate with key executive stakeholders to align vision and balance organizational needs effectively
Work within the Product Management organization to leverage best practices across digital channels impacting multiple platforms
Develop and execute GenAI Engine Optimization (GEO) strategies ensuring client's content is effectively surfaced by models like ChatGPT, Gemini, and Perplexity
Monitor and analyze how generative AI models interpret and present content, iterating strategies to maximize visibility and maintain brand integrity
Stay current on AI search engines and their influence on SEO and GEO to adapt content strategies accordingly
Define GEO-specific success metrics such as AI-driven traffic, engagement from conversational platforms, and brand mentions in GenAI outputs
Drive the SEO/GEO roadmap by partnering with business teams to define product and project strategies, guiding prioritization and implementation
Manage day-to-day GEO & SEO issues, maintain a groomed backlog, and assess technical questions in collaboration with engineering and vendors
Qualification
Required
3-7 years in product management with a history of launching effective SEO features for large transactional websites
3-7 years in consumer-based online experience
Demonstrated expertise in optimizing content for GenAI engines and conversational AI, including knowledge of prompt engineering and large language models (LLMs)
Strong leadership, strategic thinking, agile methodology experience, and proficiency with SEO tools and analytics platforms
Experience working with SEO partners like BrightEdge, Optiversal, AddStructure, Botify, Yext, Ayima, Gummicube
Preferred
Excellent communication skills with the ability to translate complex technical concepts for non-technical stakeholders
Data-driven decision-making approach with strong analytical capabilities
Forward-thinking mindset to anticipate changes in search and AI technology
Team leadership experience with proven ability to influence cross-functional teams
Passion for beauty, e-commerce, and digital innovation
Benefits
Medical, Dental and Vision Insurance (Subsidized)
Health Savings Account
Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
Short-Term and Long-Term Disability (Company Provided)
Life and AD&D Insurance (Company Provided)
Employee Assistance Program
Unlimited access to LinkedIn learning solutions
Matched 401(k) Retirement Savings Plan
Paid Time Off
Legal Plan and Identity Theft Protection
Accident Insurance
Employee Discounts
Pet Insurance
Employee Stock Purchase Program
Company
EPAM Systems
EPAM leverages its core engineering expertise as a leading global product development and digital platform engineering services company.
Funding
Current Stage
Public CompanyTotal Funding
$75M2012-02-08IPO
2008-06-30Series Unknown· $50M
2008-02-20Series B
Recent News
2026-01-11
Company data provided by crunchbase