Wellness Pet Company NL ยท 1 month ago
Contract Shopper Marketing Manager
Burlington, MA
Full-time, Contract
Hybrid
Mid Level
$80/hr - $90/hr
3+ years expThe Wellness Pet Company is on a mission to help the next generation of pet parents fulfill a shared life of wellbeing with their pets through proven nutrition. The Contract Shopper Marketing Manager will provide best-in-class marketing support for Wellness Pet accounts and serve as the primary Marketing resource for the retail Sales team.
Consumer Goods
Responsibilities
Lead the execution of monthly customer programs and Joint Business Plan (JBP) initiatives across omni-channel and in-store touchpoints, ensuring cross-functional alignment, timely delivery, and strong project management throughout
Develop and activate in-store marketing strategies that support key brand initiatives and retail activations, including displays, signage, training materials, endcap headers, shelf talkers, aisle violators, window clings, banners, IRCs/stickers, and sell sheets
Manage relationships with the Retail Media Network teams, reviewing performance reports and optimizing programs based on key marketing metrics (CTR, redemption, engagement, and sales performance) across media channels
Lead cross-functional teams and the creative development of Shopper Marketing materials in collaboration with Creative, Brand, and Sales to ensure timely, on-brand execution across digital and in-store assets
Manage and update online product listings, PDPs, and retailer digital platforms to ensure accurate, optimized content, current offers, and targeted advertising opportunities
Create and deliver Trade and Customer Show support materials, such as booth graphics, customer presentations, samples, and signage
Qualification
Required
A bachelor's degree in business management or marketing
A minimum of three years of relevant professional experience
Passion for success and a readiness to learn and develop within a high-volume and fast-moving team
High-level understanding of unique customer and shopper needs to advance activation that fosters stronger customer relationships and results
Benefits
Best-in-class benefits package
A warm and welcoming environment
A place where you can learn and grow professionally
Company
Wellness Pet Company NL
Wellness Pet Company NL gevestigd in Veendam, is een snel groeiende hightech producent van natuurlijke hondensnacks in het premium segment, die wereldwijd worden verkocht onder de merknaam WHIMZEES (www.whimzees.com).
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase