Lids · 2 weeks ago
Manager, Retail Experience Marketing
Indianapolis, IN
Full-time
Onsite
Mid Level
3+ years expLids Sports Group is the largest licensed sports retailer in North America, specializing in fan and fashion-oriented headwear and apparel. The Manager of Retail Experience Marketing is responsible for shaping and executing the visual merchandising strategy to enhance customer experience across all retail locations, collaborating with various teams to ensure alignment with brand standards and seasonal priorities.
ApparelFashionLifestyleRetailSports
Responsibilities
Create and evolve the Visual Merchandising strategy to maintain an inspiring customer experience in stores
Strategize and execute on in-store merchandising updates in partnership with the Merchandising and Brand Marketing teams along with sport seasonal priorities
Work with creative team to print and implement window displays, window refreshes, and in-store displays as aligned with merchandising updates and seasonal strategy
Collaborate with merchandising team on mannequin styling and storytelling
Coordinate with merchandising and planning teams on store assortments
Partner with mall marketing, digital, and print team leads to ensure cohesiveness across all marketing platforms
Elevate brand visual standards in existing stores and create materials to ensure uniform execution excellence across the fleet
Manage signage program and oversee production of collateral
Support cross-functional partners such as Events, Popups, Marketing, Wholesale, Store Planning, and Merchandising with brand initiatives when needed
Plan and maintain in store print content calendars for all retail concepts and countries
Collaborate across Marketing team to ensure timely creative delivery
Work with external/internal translation resources to ensure accuracy
Work with external Print vendors to ensure all print needs are communicated
Manage and maintain print distribution lists for all in store print jobs
Manage budget, approve invoices, maintain financial controls
Qualification
Required
Bachelor's Degree in Business Administration, Marketing, Retail Management, or related field
3-5 years of experience in retail management, visual merchandising, or customer experience roles
Proven track record of leading teams and driving sales growth in multi-location retail environments
Experience with event planning, marketing campaigns, and partnership development
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook); intermediate Excel skills required
Familiarity with retail management software, POS systems, and inventory management tools
Ability to analyze sales data to identify market shift/changes and create reports
Leadership: Ability to inspire, motivate, and develop retail teams
Customer Service: Commitment to delivering exceptional customer experiences
Communication: Excellent verbal and written communication skills
Organization & Multitasking: Strong prioritization and project management abilities
Time Management: Able to independently prioritize multiple tasks/projects to meet deadlines and timelines cross-functionally
Problem-Solving: Quick thinker, adaptable to changing business needs
Financial Acumen: Experience with budgeting and cost control
Visual Merchandising: Understanding of store layout optimization and display strategies
Digital Proficiency: Comfortable with digital marketing and social media
Adaptability: Ability to be flexible and pivot on project initiatives in a fast pace work environment
Preferred
Certifications in retail management, or customer experience as plus
Company
Lids
Lids is a mall-based retailer of sports headwear, apparel, accessories, and novelties.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2004-02-18Acquired
Leadership Team
Nick Corthier
Executive Vice President, Head of Store Operations
Recent News
2025-12-24
2025-11-07
Retail Dive
2025-11-04
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