Media Campaign Strategist, Cox First Media jobs in United States
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Cox Enterprises · 2 months ago

Media Campaign Strategist, Cox First Media

Cox Enterprises is a family business guided by a legacy of bold innovation, and they are seeking a Media Campaign Strategist. This role is responsible for managing and optimizing digital and print advertising campaigns to maximize digital revenue, requiring strong organizational skills and the ability to collaborate effectively with internal and external clients.

AdvertisingBroadcastingDigital MediaTelecommunications
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Growth Opportunities
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Responsibilities

Manage the entire lifecycle of digital and print campaigns across various platforms, including Social, SEO/SEM, Programmatic, and Email Marketing
Responsible for organization, process maintenance, entry, and optimization of digital and print components in campaigns using vendor platforms
Coordinate campaign and ad order entry, billing processes, and maintain accurate campaign records for internal tracking and client reporting
Facilitate campaign reporting by accessing and managing data within designated marketing and analytics platforms
Collaborate with the Sales Team to define and communicate campaign fulfillment needs
Handle creative requests, provide guidance on digital and print best practices aligned with client goals and KPIs
Act as liaison between Media Consultants, vendors, and clients, addressing client and vendor requests professionally and efficiently
Prepare and organize account documentation and correspondence, ensuring up-to-date records and effective communication with Media Consultants
Provide analysis, campaign insights, recommend strategies, facilitate training, and serve as backup support within the Media Campaign Strategist Team

Qualification

Digital campaign managementGoogle Analytics 4Microsoft 365Customer service experienceCreative problem-solvingMulti-taskingAnalytical abilitiesNaviga knowledgeAffinityX knowledgeTeamworkCommunication skillsOrganizational abilitiesAttention to detailFlexibilityCross-departmental collaboration

Required

High School Diploma/GED and 3 years of experience in a related field
Any level of degree/certification beyond a HS diploma/GED in a related discipline and up to 1 year of experience; or 5 years of experience in a related field
Standard knowledge of digital tactics specifically in strategy, trafficking, troubleshooting and managing campaign tracking and measurement
Solid knowledge of Microsoft 365 and Google Workspace, with familiarity in Google Ad Manager, Google Tag Manager, Google Analytics 4, and the ability to learn several internal systems
Self-starter with strong organizational and analytical abilities with the flexibility to work in a rapidly changing environment
Skilled multi-tasker with effective prioritization capabilities, meticulous attention to detail and proven customer service experience
Ability to apply creative, critical thinking and exceptional problem-solving skills while working under the pressure of deadlines
Demonstrates strong teamwork, communication skills, and computer proficiency, with the ability to manage cross-departmental relationships and deliver complex media solutions for digital and print advertising

Preferred

Knowledge of Naviga and AffinityX, a plus

Benefits

Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year.
Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO).

Company

Cox Enterprises

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Cox Enterprises is a communications, media, and automotive services company.

Funding

Current Stage
Late Stage
Total Funding
$1.7M
2014-12-15Grant· $1.7M

Leadership Team

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Alexander Taylor
Chairman and Chief Executive Officer
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Patrick O'Boyle
Senior Vice President of Corporate Development
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Company data provided by crunchbase