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PerformYard · 1 month ago

Events Marketing Specialist

Arlington, VA

Full-time

Hybrid

Entry Level

1+ years exp

PerformYard is a fast-growing, category-leading SaaS company looking to enhance their team with an Events Marketing Specialist. In this role, you will support the planning, coordination, and execution of marketing events to elevate the brand and drive business impact, ensuring seamless event execution and collaboration across teams.

Enterprise SoftwareSaaSSoftware

Growth Opportunities

Responsibilities

Provide hands-on logistical support and program coordination for tradeshows and events

Coordinate and meet all deadlines with show organizers and vendors, ensuring timely submission of forms, payments, and deliverables

Assist booth logistics, including layout planning, graphics and furnishings, and coordination with exhibit vendors

Maintain a master events calendar and track key deadlines and deliverables across multiple concurrent programs

Assist the implementation of marketing communications programs to drive added visibility at events

Collaborate with cross-functional teams to ensure events align with brand and business priorities

Track event expenses in line with the overall tradeshow and events budget

Manage inventory of branded promotional products

Support post-event follow-up, including lead capture coordination, reporting, and invoice tracking

Contribute ideas to improve attendee engagement and overall event impact, making recommendations for future events based upon research and reporting

Qualification

Event coordinationMarketing communicationsOrganizational skillsCommunication skillsWebinar platformsProblem-solving mindsetTeam collaboration

Required

Bachelor's degree in Marketing, Communications, Business, or related field - or equivalent internship/professional experience

1-3 years of experience in event coordination, marketing, or hospitality

Strong organizational skills with the ability to manage multiple priorities and tight deadlines

Excellent communication skills (verbal and written)

A proactive, problem-solving mindset - you spot issues and fix them before they become problems

Comfortable working both independently and as part of a collaborative team in a fast-paced and dynamic environment

A balance of checklist precision and creative mindset

Excellent communication and collaboration skills, with the ability to work cross-functionally with sales, product marketing, and demand generation teams

Self-motivated, who can work independently and proactively to resolve issues and take ownership of tools and processes with minimal supervision

Ability to travel up to 25% for managing trade shows, field events, and executive roundtables with measurable success