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Informa · 1 month ago

Account Manager, Portfolio

275 Grove St, Auburndale, MA 02466, USA

Full-time

Onsite

Mid Level

$80K/yr - $100K/yr

3+ years exp

Informa TechTarget is a leading organization in the B2B technology space, seeking an Account Manager, Portfolio to manage high-value accounts that contribute significantly to the company's revenue. The role involves driving revenue growth through upselling and cross-selling, while ensuring client satisfaction and expanding business opportunities.

B2BBusiness IntelligenceEventsInformation ServicesLead GenerationMarketingPublishing

Responsibilities

You will be assigned to a team that focuses on high-value accounts. In this role, you’ll work closely with a Strategy Director, who leads client management across Informa TechTarget's various divisions, and a team of Account Managers and Specialists. The goal is to drive revenue growth by expanding our footprint within assigned accounts through upselling at the product level or cross-selling into new lines of business

Actively prospect into assigned accounts with the goal of multithreading, upselling, and cross-selling. You will work to expand business within current accounts and break into new areas, increasing our footprint and enhancing customer relationships

Manage existing pockets of business, delivering on deals either sold by yourself, the Strategy Director, or collaboratively by the team. This includes renewing deals and ensuring ongoing client satisfaction while driving additional revenue

Your role will have a dual focus: delivering on revenue targets through renewals and executing strategies to convert new business opportunities into revenue

The Account Manager, Portfolio role is ideal for someone who thrives in a target-driven environment, enjoys working with high-value accounts, and has a passion for expanding business opportunities within a global portfolio

Qualification

B2B technology marketingAccount managementIntent data utilizationWebinar content managementTargeted advertising campaignsUser engagement environmentsCampaign executionTechnical concept translationCustomer relationship managementCollaboration

Required

Experience leveraging account and prospect-level intent data to drive marketing campaigns and sales enablement

Proven track record creating and managing webinar content across professional communities

Background in implementing targeted advertising campaigns to reach active B2B tech buyers

Experience developing or managing customized online environments for user engagement

History of participating in or organizing online summits featuring industry experts

Demonstrated ability to develop high-performance marketing assets for B2B technology audiences

In-depth knowledge of multiple technology sectors, including Cybersecurity, Cloud and IT Infrastructure, Data Management and Analytics, Networking, Storage and Data Protection, Unified Communications and Collaboration, AI Software and Services, Application Development

Preferred

3+ years of experience in B2B technology marketing

Proven success using intent data to drive marketing and sales outcomes

Strong understanding of the B2B technology buyer journey

Experience working across multiple technology verticals

Demonstrated ability to translate technical concepts for various audience segments

Track record of successful campaign execution using marketing technology platforms

Benefits

Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment

Broader impact: take up to four days per year to volunteer, with charity match funding available too

Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves

Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year

Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount

Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more

Recognition for great work, with global awards and kudos programs

As an international company, the chance to collaborate with teams around the world