Connecticut Rivers Council, Scouting America · 1 month ago
Supervisor Communications Social Media
Connecticut Rivers Council, Scouting America is seeking a dynamic professional to develop and execute external communications, marketing, and social media strategies. This role is pivotal in driving engagement, participation, and revenue growth through innovative and data-driven approaches, collaborating across the organization.
Non-profit Organization Management
Responsibilities
Works with revenue generation leads to create communications and social media plans based on specific recommendations, connects with current and future customers, and increases program and brand visibility
Collaborates with cross-functional teams and departments to develop social media marketing campaigns
Plans, creates, publishes, and consistently shares new content. Sets and measures key performance indicators (KPI’s) for social media campaigns. Determines appropriate platforms and format to release content (e.g., print, web, mobile, etc.). Ensures on-time releases in accordance to established timetables
Manages and adheres to marketing budget, maintains cost control, and anticipates and adjusts budgets within financial guidelines and management oversight
Supervises, coaches, trains, develops, and evaluates the performance of staff. May lead and/or supervise volunteers, seasonal staff, and other external teams
Performs other job-related duties as assigned
Qualification
Required
Bachelor's Degree in Marketing, Communications, Public Relations, Journalism, or a related field from an accredited college or university
Minimum of three (3) years of experience social media marketing and communications, preferably within a non-profit or similar organizational setting, including leading and supervising social media teams or individual staff members
Must pass a criminal history background check
Knowledge of social media platforms and best practices across various channels (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn); digital marketing principles and campaign development; data analysis and reporting tools to track social media performance; content creation practices, including writing, editing, and graphic design
Skill in creating compelling and engaging social media content; organizing and prioritizing tasks and workflow efficiently; interpreting data to inform strategic decision-making; interpersonal communication to collaborate effectively with cross-functional teams; proficient use of social media management tools and platforms; motivating, coaching, and developing staff
Ability to develop engaging and successful social media campaigns that generate measurable results in terms of engagement, reach, and revenue; identify needs for improvement or enhancement in social media strategies and create solutions; manage multiple priorities under pressure; adapt to changing technology and consumer demand; present and explain complex concepts to stakeholders at all levels of the organization
Benefits
Major medical
Prescription coverage
Dental
Vision
Life insurance
Short and long-term disability
Accidental death
Match Savings plan
Generous PTO policy
Scouting America holiday observances
Company
Connecticut Rivers Council, Scouting America
Fun. Adventure. Values. You've found it all with Scouting, the most proven and successful youth service program in American history.