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Gray Media · 1 month ago

MEDIA EXECUTIVE - WTOK

Meridian, MS

Full-time

Onsite

New Grad, Entry Level

Gray Media is a multimedia company headquartered in Atlanta, Georgia, and WTOK-TV is seeking a Business Development Consultant to enhance its local broadcast and digital revenue market. The role involves identifying and acquiring new prospects, managing the sales cycle, and providing marketing consultancy to clients.

BroadcastingCommunitiesDigital MediaJournalismLifestyleMedia and EntertainmentNewsPublishingSportsVideo

Responsibilities

Research opportunities in our market, generate and follow through on sales leads, both warm and cold, and manage an active pipeline of potential revenue

Maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly

Responsible for the full sales cycle from prospect to close

Expected to become an expert in marketing and provide insights, recommendations, and consultancy to build productive and long-lasting relationships with clients

Design and present marketing presentations professionally and enthusiastically

Meets or exceeds sales expectations, goals, and budgets, and manages their own book of sales revenue for retention and growth opportunities

Communicate and collaborate effectively internally across all WTOK departments and support staff

Qualification

Outside sales experienceMicrosoft OfficePresentation skillsOrganizational skillsTeam playerWork ethicTime managementVerbal communicationWriting skills