Virtual Remittance Gateway ยท 1 month ago
Expert Ads Specialist (Meta, Google & YouTube)
VRG is seeking an experienced Ads Specialist to manage and optimize their digital advertising campaigns across Meta, Google, and YouTube. The role involves creating and managing ad campaigns, conducting A/B testing, and providing performance reports to ensure alignment with business goals.
Digital MarketingFinancial ServicesOnline Portals
Responsibilities
Create, manage, and optimize advertising campaigns on Meta, Google, and YouTube
Develop new ad creatives, update existing ads, and monitor performance regularly
Conduct A/B testing to improve ROI
Provide performance reports and recommendations for continual improvement
Ensure campaigns align with business goals and compliance requirements
Qualification
Required
PROVEN EXPERIENCE managing campaigns on Meta, Google, and YouTube Ads
Strong understanding of targeting, budgeting, and optimization strategies
Ability to create compelling ad copy and collaborate on visuals
Strong analytical skills and familiarity with reporting dashboards
US or international contractors welcome
Company
Virtual Remittance Gateway
VRG is mobile financial services platform for banking customers and the unbanked * Designed from ground up for lowest acquisition and transaction costs * Allows unparalleled interoperability in the fragmented payments ecosystem of Pakistan * Enables banks to offer their customers a seamless mobile experience that transforms customer engagement * Powerful systems integration capability means we can plug into any heterogeneous & legacy IT environment * Built with consultation, alignment and buy-in of both PTA and State Bank * Backed by the financial stability of the Pathfinder group
Funding
Current Stage
Growth StageCompany data provided by crunchbase