VML HEALTH · 1 month ago
Senior Copywriter (Health DTC)
New York, New York, United States
Full-time
Onsite
Mid, Senior Level
$60K/yr - $140K/yr
3+ years expVML is a global healthcare agency that partners with healthcare clients across a broad definition of health. They are seeking a detail-oriented and creative Senior Copywriter to craft compelling copy for various materials, ensuring alignment with brand strategy while collaborating with cross-functional teams.
Marketing & Advertising
Responsibilities
Write clear, concise, accurate, and well-organized copy appropriate to relevant format/medium (print, digital, online, potentially social)
Display a strong understanding of assigned brands and categories and is responsible for concept creation with Art partner
Write for one or more brands, ensures clinical accuracy, stays true to the brand voice, and has active role in meetings
Develop a strategic understanding of the competitive landscape, demonstrating awareness of emerging data, changes in guidelines, and newsworthy events that could influence brand messaging/strategy
Participate in client presentations when appropriate, while clearly articulating how the idea achieves the communication objective
Represent the agency (with oversight) during medical/regulatory reviews, providing solutions and recommendations
Research therapeutic topics and adapts findings to support brand strategies
Qualification
Required
Able to produce clear, concise, accurate, and well-organized copy appropriate to relevant format/medium
Able to clearly and confidently present work to internal teams
Able to work closely with creative team and other cross-functional teams to execute strategic and tactical advertising concepts that address business challenges while adhering to client's marketing strategies
A strong portfolio that demonstrates strategic and conceptual thinking
3-4 years of relevant client or agency experience
Preferred
Experience in the healthcare/pharma industry is a plus but not required
Benefits
Full spectrum of group health coverage options (medical, dental, vision)
Generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution)
Variety of paid time off offerings
Company
VML HEALTH
VML is a leading creative company that combines brand experience, customer experience, and commerce, to create connected brands that drive growth.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Maureen Quattrocki
Chief Financial Officer
Mark McClendon
Chief Operating Officer, North America
Company data provided by crunchbase