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Kimberly-Clark · 1 month ago

Sr. Manager Customer Data Strategy & Advanced Analytics

USA-GA-Atlanta

Full-time

Hybrid

Senior Level

$128K/yr - $158K/yr

7+ years exp

Kimberly-Clark is committed to creating Better Care for a Better World and is seeking a Sr. Manager of Customer Data Strategy & Advanced Analytics. This role is responsible for driving the customer data strategy and advanced analytics initiatives to unlock value from customer data, ensuring alignment with business priorities and transformation goals.

ManufacturingProduct DesignWholesale

H1B Sponsor Likely

Responsibilities

Define and lead the MCX customer data strategy and roadmap that supports personalization, predictive analytics, and AI/ML enablement for Marketing and CX functions

Architect scalable data infrastructure and pipelines in strategic partnership with data engineering and platform teams, enabling unified customer views and real-time analytics

Own and deliver the unified customer view across platforms, developing and managing a 360 degree of the customer to drive intelligent targeting and interactions (CRM, marketing automation, service, commerce)

Lead development, deployment, and optimization of predictive models and AI/ML solutions for segmentation, churn, personalization, and next-best-action

Evaluate, prioritize, and manage AI/ML use cases across MCX, defining, developing and managing the AI/ML roadmap for the Marketing/CX function

Single point of contact for translating MCX business needs into modeling requirements and ensure technical feasibility and scalability, working with data scientists and commercial analytics to develop, deploy and enhance

Proactively identify and pursue opportunities to solve difficult and high-value problems using data, analytics, and AI/ML

Guide and consult broad set of stakeholders on complex data science concepts, models, and findings into clear, compelling narratives tailored for executive audiences

Accountable for business impact of advanced analytics including developing visualizations and presentations that highlight business impact, strategic relevance, and actionable insights

Influence senior stakeholders by connecting technical outcomes to business priorities, enabling informed decision-making and investment alignment

Activate product managers, CX and marketing teams, embedding models into campaigns, workflows, and customer experiences

Drive operationalization of models across platforms (e.g., Salesforce, marketing automation, orchestration tools), ensuring performance, scalability, and ROI

Accountable for model performance, retraining as needed, and optimization for ROI and business impact

Lead pilot initiatives and long-term rollouts of model-based capabilities across CRM, analytics platforms, and downstream systems

Ensure models are not only technically sound but operationally scalable, integrated into business workflows, and optimized for real-world performance

Lead cross-functional teams to embed predictive capabilities into customer-facing and internal systems, driving measurable value and continuous improvement

Own model efficacy by establishing monitoring and review processes to continuously evaluate and improve existing models, processes, and strategies to enhance performance and business impact

Establish governance frameworks for ethical AI use, model lifecycle management, and data compliance

Thought partner to legal, privacy, and IT teams to ensure ethical deployment of customer data and algorithms

Influence senior stakeholders through strategic storytelling, connecting technical outcomes to business impact

Lead cross-functional enablement efforts to build data literacy and adoption of analytics capabilities across teams

Continuously evaluate emerging technologies and methodologies to enhance analytics maturity and enterprise readiness

Act as a strategic advisor to CX, marketing, and product teams—translating complex analytics into actionable insights

Build data literacy across the organization through storytelling, training, and enablement

Establish business cases and outcome measurement for AI/ML initiatives

Champion a culture of innovation and curiosity—exploring new tools, techniques, and approaches to data science and analytics

Qualification

Advanced analyticsData strategyMachine learningStatistical modelingCloud data platformsPredictive modelingData governanceB2B experienceGenerative AIMLOpsCommunicationLeadership skills

Required

7+ years in advanced analytics, data science, or related roles

Bachelor's Degree

Strong expertise in statistical modeling and machine learning (Python, R, Spark, Snowpark)

Proven experience designing and deploying enterprise-scale data and analytics solutions

Experience operationalizing models in CRM, marketing automation, or personalization platforms

Expertise with cloud data platforms (e.g., Snowflake, AWS, Azure)

Experience with Generative AI and LLMs

Proven ability to translate complex analytics into business impact

Strong communication and leadership skills with a track record of driving measurable business outcomes

Encourage experimentation and learning across the team to drive breakthrough thinking and scalable solutions

Preferred

Experience in B2B or B2B2B environments

Familiarity with journey analytics, experience measurement, and orchestration platforms

Experience with MLOps, model governance, and AI/ML lifecycle management

Benefits

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.

Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.

Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

Company

Kimberly-Clark

Glassdoor4.0

Kimberly-Clark ranked among the top 10 World's Best Multinational Workplaces by Great Places to Work Institute for the third year in a row.

Founded in 1872

Irving, Texas, USA

10001+ employees

http://www.careersatkc.com

H1B Sponsorship

Kimberly-Clark has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (38)

2024 (14)

2023 (31)

2022 (24)

2021 (10)

2020 (8)