M Booth · 14 hours ago
Account Supervisor, Consumer (CPG)
New York, NY
Full-time
Hybrid
Mid, Senior Level
$81K/yr - $100K/yr
6+ years expM Booth is a collaborative mid-sized agency known for creating impactful campaigns that resonate with audiences. They are seeking an Account Supervisor for their Consumer team to manage a major CPG account, lead team members, and drive innovative marketing strategies.
Advertising
Responsibilities
Serve as a strategic voice, counselor, and day-to-day partner for the client
Deliver exceptional client service with clear, concise, and actionable communications
Actively engage in client calls and internal meetings, leading key agenda topics
Build strong relationships that establish trust with PR and brand team clients
Direct, manage, and mentor team members that could range from AC-SAE
Coach in real-time and provide actionable feedback and guidance to add value to teammates and the work
Motivate and inspire, implementing ideas that help build culture
Challenge the status quo and be a proactive problem solver for the team
Work with account and speciality teams (e.g., creative, influencer, measurement/analytics, etc.) to create and deliver best in class work
Help plan and execute integrated campaigns (including PR strategies, talent and influencer partnerships, brand partnerships, and more)
Review and improve tem team’s miscellaneous account needs (e.g. agendas, recaps, client notes) with minimal supervision; ensure all team work is client-ready before distribution
Oversee the team’s earned media outputs across always on and programmatic efforts
Develop impactful earned media strategies that deliver on KPIs
Counsel and guide client on earned outputs and plans for building KPIs
Provide development support, including crafting media materials (media strategies, press releases, pitches, etc.)
Drive media relations efforts, including strategic oversight, proactive outreach, brainstorming new angles, and establishing/growing key editorial relationships
Collaborate with account and specialist teams to plan and execute impactful influencer campaigns
Maintain strong influencer connections and/or be willing to build new ones, as needed
Stay on top of social media trends and find creative ways to authentically integrate our clients into what’s trending
Support community engagement efforts, including identifying potential brand relevant engagement and product seeding opportunities
Bring fresh thinking, a new perspective, and ideas on how to optimize the way we work; be a problem solver for the team
Work with team leads to design clear and efficient program workplans and manage workstreams
Balance multiple workstreams, clients, projects, and deadlines
Help maintain positive account financial health, including developing program budgets, tracking OOPs, and supporting financial administration
Collaborate with account and specialist teams to set and track KPIs
Be a voracious consumer of earned and social media and culture, with the ability to bring fresh thinking to client work
Participate in new business activities, as needed
Qualification
Required
Bachelor's Degree with 6 - 7 years of prior agency experience, ideally working on CPG brands and an integrated agency team (IAT)
Solid foundation in public relations, and proven success in leading impactful integrated communications campaigns (traditional & social media)
A positive, solution-oriented, and collaborative approach to all work, alongside a flexible attitude and self-starter mindset
Excellent client relationship management, with experience managing and/or mentoring junior talent
Proven ability to effectively manage multiple deadlines across accounts and teams
Ability to work independently and multi-task in a team-oriented environment
Experience developing communications strategies and generating impactful earned media results (quality & quantity)
Experience managing influencer campaigns, including working with influencers and third party influencer vendors/networks
Advanced writing, editing, and research ability
Passion to consume, share, and engage in pop culture, social media, and industry trends
Benefits
A workplace that’s alive with courage, ideas, respect and humanity
Professional growth and development programs to help advance your career
Comprehensive health care and wellness plans for your entire family
A 401(k) Savings Plan and Flexible Spending Accounts
Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
Company
M Booth
Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2009-08-05Acquired
Leadership Team
Dale Bornstein
CEO and member of Next15 ExCo
Margaret Booth
Chairman and Founder
Company data provided by crunchbase