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Immersive · 1 month ago

Senior Product Marketing Manager - USA (Remote)

United States

Full-time

Remote

Senior Level

Immersive is the leading cyber resilience solution provider, dedicated to helping organizations prepare for cyber threats. As a Senior Product Marketing Manager, you will drive engagement and develop positioning and messaging for key products, while collaborating with various teams to enhance the user experience and market presence.

Cyber SecurityDeveloper PlatformDeveloper ToolsNetwork Security

Responsibilities

Create compelling, persona-driven, and high-performing collateral up and down the funnel to educate the market on people-centric cybersecurity and help drive sales and renewals

Work closely with stakeholders across the organisation, in both the UK & US, including Product Management, Sales, Sales Engineering, Content Marketing, Marketing, and Customer Success

Support marketing campaigns, write content, participate in webinars, and lead sales and partner enablement for your key solution areas

Own and lead product launches from beginning to end

Research industry trends to proactively recommend messaging and content that will resonate with target audiences and drive conversions throughout the buyer journey

Analyze competitors, develop battle cards, and present analyses internally

Qualification

SaaS experienceCybersecurity knowledgeProduct launch experienceAnalytical skillsStrategic mindsetUser feedback sessionsTeam motivationCustomer-centric approachStorytellingCross-functional collaboration

Required

Extensive experience working in a SaaS environment

Strategic and commercial mindset - you have a track record of launching successful products that solve real problems for customers, and you are comfortable working in a fast-paced, agile environment

Comfortable speaking to both technical and non-technical teams - you're a storyteller, able to influence without authority

Proven ability to balance and champion business and customer needs

Leading discovery and user feedback sessions

Motivation and engagement of high impact product delivery team - can rally cross-functional teams around a shared vision

Evidence-based approach to planning and decision making. You're analytical and structural in your approach and a systems thinker

Technical aptitude with ability to evaluate different approaches to delivery

Preferred

Experience in a Cybersecurity vendor is strongly preferred

Benefits

Time off, flexible and remote working so you can work when is best for you, includes 25 days annual leave + 2 volunteering days and birthday day off

Look after your family and yourself with enhanced parental leave, mindfulness groups, critical illness cover

Career and learning development through the platform and our ‘Learn Anything’ fund

Share in the companies success with share options, sales incentives and Recognition & Rewards for doing great work and living our values and behaviours

Informal or formal flexible working options, e.g. flexible start and finish times, reduced hours, job share, remote working

We’re a sociable, tight-knit team with monthly socials, and sports clubs. Our socials have included everything from pottery painting and paper mask making, to movie nights and escape rooms

While this is a remote position, we do all meet in our EMEA HQ on a bi annual basis and regularly in person in region.