IPG Mediabrands · 2 days ago
Group Director, Communications Design
Mediabrands is a company that believes in the power of media to reshape the industry and enhance brand experiences. The Group Director of Communications Design will lead the adoption of communications design principles and ensure the delivery of effective, idea-led communications ecosystems for the client group.
AdvertisingDigital MediaMarketing
Responsibilities
Act as lead design counsel for clients at key periods (e.g. annual planning) or across key projects (eg. New launches)
Responsible for communications design product excellence across major planning initiatives across designated client base
Lead the team’s adoption of best-in-class communications design approaches and innovation, and adherence to planning process
Oversee collaboration with external partners (creative agency), and internal strategy and partnerships teams through the planning process to ensure creative excellence, strategic fit and commercial feasibility of the Connections Design approach
Oversight of connections architecture development, analytics strategy and ecosystem delivery across owned, earned, shared & paid (OESP)
Responsible for best-in-class quality and consistency of every output from the communications design client team they oversee, in line with the communications design discipline vision
Responsible for ensuring profitable integration of Specialty Business Unit (SBU) leadership within design team
Oversee opportunities to grow scope to appropriate communications design staffing levels and up-leveled talent on client assignments
Manage the product outcomes for new business efforts across pitches for Communications Design resource, including casting talent, running brainstorms, integrating with partnerships & SBU’s on
Qualification
Required
Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
Experience with high budget clients that participate in the linear video and CTV Upfront
Skilled at utilizing tools for optimizations
Excellent communication skills both written and verbal
Proven ability to develop and maintain high level professional relationships with senior clients, colleagues and vendors
Strong organizational, analytical and leadership skills
Strong experience/involvement in new business planning and presentations skills
Preferred
10+ years relevant experience with 5+ years leading, managing and motivating a team
Category or audience experience as relevant per assignment
Ability to lead strategic thinking for integrated marketing communication plans encompassing traditional and non-traditional media strategies
Ability to ensure consistency and best practices across all projects; strong project management skills
Ability to assess client needs for utilization and development of planning and research tools and resources
Benefits
Medical and dental coverage
401(k) plans
Flex spending
Life insurance
Disability
Employee discount program
Employee stock purchase program
Paid family benefits