IPG Mediabrands ยท 1 day ago
Manager, Partnerships
IPG Mediabrands is the media and marketing solutions division of Interpublic Group, managing over $47 billion in marketing investments globally. The Manager, Partnerships role involves overseeing the national buying process and developing strategies for branded content and media campaigns while fostering strong client and vendor relationships.
AdvertisingDigital MediaMarketing
Responsibilities
The Video Investments Supervisor will manage all aspects of the national buying process, including the development of branded content, detailed audience tracking, strategic negotiations, and tactical scheduling
Execution of Data-driven and Addressable TV and Video campaigns when applicable
Must deal effectively with clients and work closely with our media planning group in developing strategies and customized enhancements
The ideal candidate will also have some experience dealing with other outside agencies or have the desire to oversee partner agencies
Creative right brain thinker with a keen business sense
Ability to mentor, train and supervise the younger members of the team
Understands how to determine best KPI for client objectives and main metrics to evaluate for best KPI return
Can successfully pull in past or projected campaign metrics to support media recommendation
Forms strong relationships with media vendors
Researches and reports on trends, innovations, and changes that affect media buying
Ability to present in person and virtually
Maintains Strong client relationships developed by participating in regular client/agency meetings
Ability to lead team in developing buys that are strategic, deliver on client objectives and meet goals
Ensure proper delegation and workflow for team on all projects
Supports and delivers on MAGNA agency-wide media partnerships targets in a way that benefits client in a cost effective way
Qualification
Required
Passionate about advertising and the ability to spread that passion to others
Solid experience in developing, negotiating and executing National TV, Video and Digital Streaming campaigns
Exposure to advanced TV and alternative currencies
Multi-screen negotiation experience key
Personal Computer proficiency; MS Office preferred including MS Outlook
Solid math and computer skills required, along with excellent writing skills
Experience with media buying and media research software
Skilled communicator
Ability to present to an audience
Preferred
3+ years of agency experience preferred
Bachelor's degree in business administration/marketing preferred
Advanced Excel and PowerPoint skills preferred
Some management or supervisory experience preferred
Benefits
Medical and dental coverage
401(k) plans
Flex spending
Life insurance
Disability
Employee discount program
Employee stock purchase program
Paid family benefits
Discretionary time off days
Company-wide Appreciation Weeks
Wellness Days