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ArcSite · 1 month ago

Marketing Operations and Events Specialist

United States

Full-time

Remote

Mid Level

3+ years exp

ArcSite is the leading mobile sketching and drawing-based takeoff and estimating solution, trusted by designers, field sales teams, technicians, and inspectors. They are seeking a Marketing Operations and Events Specialist to own and execute tradeshow strategy and support broader marketing operations initiatives, ensuring events run seamlessly and drive brand visibility.

CADConstructionSalesSoftware

Growth Opportunities

Responsibilities

Own end-to-end logistics and execution for tradeshows based on an established event rubric

Manage booth contracts, travel coordination, shipments, vendor relationships, and staffing schedules

Oversee pre- and post-show marketing activities including invites, reminders, follow-up, and lead handoff

Ensure accurate lead capture, workflow routing, and post-event reporting

Plan and execute small, high-impact events—both virtual and in-person—for priority audiences

Manage registration flows, reminders, attendee communication, and post-event actions

Collaborate with Sales and Marketing on content, audience selection, and event objectives

Maintain and improve daily marketing operations across tools like HubSpot, Intercom, Mixpanel, GA4, ZoomInfo, and others

Support light technical operations such as workflow updates, automation maintenance, integration QA, and troubleshooting

Maintain naming conventions, property hygiene, and reporting consistency across dashboards

Ensure campaigns, forms, UTMs, and lead routing are properly configured and QA'd before launch

Assist in building, launching, and QA'ing paid campaigns across Google, Meta, LinkedIn, and additional channels

Manage ad trafficking tasks: creative uploads, variations, UTMs, targeting, and asset alignment

Support pacing checks, reporting snapshots, and campaign documentation

Assist with onboarding and maintaining tools within the enterprise GTM ecosystem (enrichment, direct mail, outreach tools, etc.)

Support execution of direct mail programs, including list preparation and vendor coordination

Help maintain ESP domain health, inbox hygiene, and basic email infrastructure integrity

Contribute to enterprise reporting, ensuring insights roll up cleanly across GTM dashboards

Qualification

Marketing OperationsHubSpotEvent PlanningCRM WorkflowsMarketing ToolsProject ManagementBasic Integration TroubleshootingAttention to DetailCross-functional Coordination