Cantaloupe Inc · 2 months ago
Content Strategist
United States
Full-time
Remote
Mid Level
3+ years expCantaloupe, Inc. is a global technology leader powering self-service commerce, offering a suite of solutions for operational efficiency and consumer engagement. As a Content Strategist, you will lead the planning, writing, and optimization of digital content for B2B client projects in the self-service retail industry, collaborating with various teams to create content that drives measurable results.
FinTechMobile PaymentsPaymentsRetail TechnologyService Industry
Responsibilities
Conduct content audits, audience research, and competitor analysis to inform individual client content strategy
Build content frameworks, messaging hierarchies, and editorial calendars aligned with SEO and brand goals
Create tone-of-voice documents and content guidelines as part of brand strategy
Support package-driven deliverables through structured content planning across Vine’s service tiers
Write compelling, conversion-focused content for websites, landing pages, and marketing collateral
Develop long- and short-form content, including blog posts, service area pages, case studies, whitepapers, and sales collateral
Create branded messaging aligned with each client’s tone, voice, and positioning
Edit and proofread all written materials for accuracy, consistency, and clarity
Write content for Vine deliverables such as email campaigns, brand kits, digital sales kits, and SEO-optimized landing pages
Upload, format, and publish content within client websites, primarily using WordPress
Apply on-page SEO best practices during content entry (e.g., meta titles, descriptions, internal links, headers)
Collaborate with design and development teams to ensure content aligns with UX, layout, and visual elements
Make updates or revisions to live content as needed, including blogs, landing pages, and CTAs
Partner with SEO team to optimize content for organic search and keyword targeting
Work with developers and designers to ensure copy supports both UX and search visibility
Contribute to content performance reviews and provide insights for refinement or testing
Participate in occasional client meetings or strategy sessions to ensure alignment
Qualification
Required
3-5 years of work experience writing and editing content at a marketing agency or company
Strong communicator and team player who is comfortable working in highly collaborative settings
Excellent time management skills and organization, with keen attention to detail
Confident creating strategy decks and pitching content ideas
Proficient in MS Office, Canva, Photoshop and Wordpress
Comfortable appearing on camera for internal or client asset needs
Bachelor's degree in Marketing, Communications, English, or a related field
Benefits
Medical, Dental, & Vision Benefits coverage, plus additional benefits (Life Assistance Program, Financial Wellness, and Nutritional Counseling)
401(K) with employer match effective upon first day of employment
18 days PTO + (9) Observed Company Holidays
Tuition Reimbursement
Company
Cantaloupe Inc
Cantaloupe is a software and payments company providing end-to-end technology solutions for the unattended retail market.
201-500 employees
Funding
Current Stage
Public CompanyTotal Funding
$103.83MKey Investors
Antara Capital Master Fund
2025-06-16Acquired
2021-04-19IPO
2019-10-10Post Ipo Equity· $20M
Leadership Team
Sean Feeney
Chief Executive Officer
Alicia V. Nieva-Woodgate
Vice President, Corporate Communications and IR
Recent News
International CIO Leadership Association
2025-11-22
2025-10-13
2025-09-20
Company data provided by crunchbase