KREWE · 1 month ago
Ecommerce & Digital Performance Marketing Associate
New York, NY
Full-time
Onsite
Entry, Mid Level
$0/yr - $75K/yr
2+ years expKREWE is an independent, high-fashion eyewear brand rooted in the vibrant culture and boundless creativity of New Orleans. They are seeking an Ecommerce & Digital Performance Marketing Associate who will be responsible for creating dashboards and reports, optimizing paid media campaigns, and leveraging data to develop actionable insights to improve performance.
E-CommerceFashionInformation TechnologyRetailWeb Design
Responsibilities
Create dashboards and reports leveraging all sources of performance data including ecommerce, CRM, and advertising platforms as well as analytics tools like GA4 and TripleWhale
Compile and distribute performance reporting in a consistent, timely and accurate way for all ecommerce stakeholders
Complete ad hoc data analysis in a timely manner
Leverage data to develop actionable insights to improve performance
Coordinate relevant reporting from other departments including planning, customer service, retail and wholesale
Contribute to cross-functional projects and new initiatives
Report on competitive trends
Assist in the planning, execution, optimization and analysis of paid media campaigns across channels like Paid Social, Search, Affiliate and SEO
Support day-to-day operations across marketing channels (Meta, TikTok, Google, YouTube, Bing, and more) with guidance of Sr. Manager, Performance
Monitor campaign performance and report on key metrics like CTR, CPA, ROAS, and LTV, as well as analyzing creative performance
Collaborate with design and content teams to develop compelling ad creatives, leveraging trends and formats from the competitive landscape
Build and execute comprehensive A/B testing strategies for creative, messaging, landing pages, and bidding techniques
Report on performance across all performance channels Leverage data to analyze multiple streams of information and identify opportunities to improve on our overarching marketing tactics and strategy
Stay up to date on platform best practice and trends in digital marketing and advertising
Communicate across various functions and support your peers to deliver on business priorities
Embrace flexibility in an entrepreneurial working environment, handle ambiguity and adapt towards changing priorities. Provide your opinion confidently and assertively
Qualification
Required
2-4 years of professional experience in growth marketing
Bachelor's degree in Marketing, Business, Communications, Economics, Data Analytics or a related field
Previous hands-on keyboard experience operating Paid Social and Paid Search campaigns at a high-growth ecommerce company or agency
A deep understanding of campaign and creative optimization for Meta, TikTok, Google, and YouTube, amongst other channels
Proficiency with Excel and Google Sheets, as well as familiarity with business intelligence tools (ie, Google Analytics, TripleWhale)
Experience managing budgets and collaborating with the greater marketing team to create forecasts
Have familiarity with Affiliate, Partnership, and Creator marketing
Experience with eCommerce Start-ups and D2C consumer companies in some of the following industries: fashion, consumer, and tech
You have worked on rapidly growing brands with multi-million dollar media budgets
You are eager to learn and a self-starter who can hit the ground running
Benefits
Competitive wage
Group health plans: health, vision and dental insurance
Welfare benefits: life, ad&d, supplemental voluntary coverage
FSA Plan & HSA Program
401(K) Investment Options
Adoption Assistance, EAP, Commuter Benefits
Paid Parental Leave
Quarterly Cultural Spend
Ongoing Training and Development, an Educational Allowance
10 paid holidays and Paid Time Off accrual
KREWE employee quarterly frame allowance (of course!)
Company
KREWE
KREWE is an independent high-fashion eyewear company inspired by the creativity and spirit of New Orleans, our hometown.
51-200 employees
Funding
Current Stage
Growth StageRecent News
2025-09-19
New Orleans CityBusiness
2022-10-07
Company data provided by crunchbase