Rove Concepts · 2 months ago
E-Commerce Head of Growth - Hong Kong
Rove Concepts is a high-end, online mid-century modern furniture business with a strong online presence and commitment to timeless design. They are seeking an experienced E-Commerce Head of Growth to lead their digital revenue strategy and scale their online business to the $50M+ level.
E-CommerceFurnitureHome DecorLifestyleRetail
Responsibilities
Develop and execute a comprehensive growth strategy to scale e-commerce revenue to $50M+
Oversee CRO initiatives to optimize conversion rates across the customer journey
Partner with product, merchandising, CX, and logistics to optimize online operations and customer experience
Identify new revenue opportunities through experimentation, A/B testing, and channel diversification
Manage budget allocation across all marketing and growth initiatives
Report on KPIs, insights, and strategy results to executive leadership
Build and manage a high-performing growth team
Analyze performance metrics, LTV, CAC, and funnel behavior to drive strategic decisions
Own marketplace strategy where applicable (Amazon, Wayfair, etc.) to maximize reach and revenue
Lead performance marketing across all digital channels (paid search, paid social, email/SMS, affiliates, retargeting)
Qualification
Required
5–7+ years of experience in e-commerce, digital marketing, or growth leadership
Strong expertise in performance marketing across multiple digital channels
Experience with A/B testing, CRO tools, and analytics platforms
Data-driven decision-making with expert proficiency in analytics tools (GA4, Looker, Shopify data, etc.)
Ability to operate in a fast-paced, high-growth environment
Strong leadership and cross-functional collaboration abilities
Deep understanding of LTV/CAC, attribution models, and customer acquisition funnels
Proven ability to scale e-commerce revenue, ideally to $20M–$50M+ levels
Benefits
Rocketing growth – yours and ours. At Rove Concepts, there are lots of opportunities for personal and professional growth. That's because we believe in developing, investing, and promoting from within.
Remote work flexibility.
Competitive Compensation – We recognize and reward top talent with a salary that reflects your skills and contributions.
Working together with seasoned and driven entrepreneurs and entrepreneurial talent who truly strive to make a difference.
Working in a rapidly growing company where you benefit from flat structures and a highly motivated team.
Company
Rove Concepts
Rove offers sophisticated home decor to help create your inspired lifestyle.
Funding
Current Stage
Growth StageRecent News
Google Patent
2025-04-04
The Hollywood Reporter
2024-04-10
Company data provided by crunchbase