Nextiva · 20 hours ago
Product Marketing Manager
Nextiva is a global leader in customer experience and team collaboration, seeking a Product Marketing Manager to shape market narratives around their innovative platform. The role involves leading go-to-market strategies, refining product positioning, and driving awareness and adoption of Nextiva’s portfolio.
Call CenterCloud ComputingEnterprise SoftwareSaaSSoftware
Responsibilities
Own the product story — from market insight to messaging to launch
Build positioning that clearly differentiates Nextiva in the era of Agentic CX
Create persona-based frameworks that fuel campaigns, sales conversations, and thought leadership
Partner with Brand and Growth Marketing to turn capabilities into stories that connect emotionally and commercially
Lead GTM planning for launches and feature releases, ensuring every team — from Sales to Success — is ready to win
Define launch goals, success metrics, and feedback loops that accelerate learning
Collaborate with Product to shape roadmaps based on market signal and storytelling opportunities
Drive awareness and adoption across Nextiva’s current portfolio — refining positioning, packaging, and messaging to highlight evolving value
Partner with Product and Growth Marketing to identify opportunities for expansion, cross-sell, and retention
Ensure every product and feature ladders up to the Agentic CX vision and system-of-record strategy
Keep a pulse on trends, customer needs, and competitive shifts — and use those insights to evolve messaging and strategy
Build and maintain competitive battlecards, win/loss insights, and messaging updates for field teams
Partner with the Sales Enablement team to bring the product story to life across the field
Build story-driven content — decks, demos, one-pagers, and objection guides — that help sellers win
Align on programs that make every rep fluent in our message and confident in the value we deliver
Partner with Product, Customer Success, and Marketing to bring customer stories and insights into every launch
Use data, feedback, and proof points to refine our message and strengthen credibility
Qualification
Required
You craft stories that shift perception and create demand
You translate complex technology into clear, human narratives
You think in systems — connecting product truth, market position, and go-to-market motion
You see AI and CX as levers for better business outcomes
You work where strategy meets execution, alongside product and sales
You blend creativity and rigor. You move fast, stay curious, and care deeply about impact
Benefits
Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage
Life, disability, and supplemental indemnity plans
Flexible Time Off (FTO) for salaried employees, PTO for hourly employees, Paid Sick Time (PST), paid parental bonding leave, and paid holidays
401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA
Employee Assistance Program and comprehensive wellness initiatives
Access to ongoing learning and development opportunities and career advancement
Company
Nextiva
Nextiva is a leading unified customer experience management company that helps businesses simplify and enhance their customer relationships.
H1B Sponsorship
Nextiva has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (11)
2024 (14)
2023 (25)
2022 (23)
2021 (6)
2020 (3)
Funding
Current Stage
Late StageTotal Funding
$200MKey Investors
Goldman Sachs Asset Management
2021-09-14Private Equity· $200M
Recent News
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2025-10-15
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