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Zappos Family of Companies · 1 day ago

Paid Social Coordinator, Zappos & Shopbop

New York, NY

Full-time

Onsite

Entry Level

$54K/yr - $116K/yr

1+ years exp

Zappos Family of Companies is seeking a Paid Social Coordinator to manage day-to-day paid social programs for Zappos and Shopbop. The role involves collaborating with various teams to develop content briefs, oversee content delivery, and manage communication with agency partners to drive campaign performance.

E-CommerceRetailShoesShopping

Responsibilities

Work under the Manager Paid Social and cross-functionally with creative, influencer, and site merchandising teams to incorporate the business vision into paid social programs

Review incoming deliverables from creative briefs to ensure all content is accurate and tracked

Manage communication with agency partners for launching of campaigns as well as ongoing monitoring to drive performance

Support Manager, Paid Social in building brief requests for influencer content around seasonal campaigns

Build one sheeter of new tests we are running, as well as post campaign recaps

Manage campaign tracker ensuring this is up to date, and executing campaigns on time

Help to define and provide creative specification best practices and needs

Contribute to other team projects and initiatives, remaining flexible and willingness to support opportunities to drive the business

Qualification

Paid social marketingFacebook Ads ManagerTikTok for BusinessPinterest BusinessAnalytical toolsOrganizational skillsWork ethic

Required

Bachelor's degree

1-2 years of performance or brand social marketing

Strong organizational skills and work ethic

Familiarity with paid social (FB/IG/Pinterest/TikTok) platforms and at least one of the following tools: Facebook Ads Manager, Pinterest Business, and TikTok for Business