Centerfield · 2 days ago
Partner Optimization Analyst
Centerfield is a leading provider of outcome-based digital marketing solutions, delivering personalized experiences for top brands. As a Partner Optimization Analyst, you will be responsible for managing partner pricing strategies, overseeing affiliate platform operations, and ensuring accurate performance tracking and reporting to drive profitability across the affiliate partner network.
AdvertisingMarketing AutomationSEMSoftware
Responsibilities
Proactively manage and evolve our partner pricing approach to ensure competitiveness and profitability
Enhance processes and systems that differentiate our partner offering in key verticals
Identify and execute opportunities to increase profitability within the Affiliate Channel
Oversee setup, configuration, and maintenance of affiliate platforms (Everflow, Impact, PartnerStack, etc.)
Ensure accurate tracking implementation and resolve any discrepancies across systems
Support new partner and offer launches, ensuring smooth integrations and efficient execution
Use historical data to build realistic revenue and volume projections for new and existing partners
Support AOP and quarterly planning with accurate forecasting and performance insights
Model expected affiliate performance to guide leadership decisions on budget and growth initiatives
Own all reporting related to affiliate performance, payouts, revenue, and margins
Develop dashboards that highlight traffic volume, conversion rates, quality metrics, and profitability
Ensure data integrity and communicate key insights clearly to partnership managers and stakeholders
Partner with finance, product, and partnership teams to ensure accurate affiliate payouts
Monitor margins regularly and proactively flag issues such as overpayment or traffic anomalies
Maintain profitability by tracking trends and identifying optimization opportunities
Act as the operational 'glue' connecting partnerships, finance, and product teams
Standardize workflows and create process efficiencies to enable partnership managers to focus on strategic growth
Qualification
Required
Bachelor's degree in Marketing, Business, Economics, Analytics, or equivalent experience
Ability to absorb information quickly and turn complex data into clear insights and next steps
Working knowledge of digital and affiliate marketing, including performance metrics such as EPC, CPL, CTR, CVR, and funnel analysis
Proven ability to build forecasting models, performance dashboards, and profitability analyses
Excellent cross-functional communication skills with a proactive, systems-oriented mindset
Company
Centerfield
Centerfield is a Advertising Technology & Search Engine Marketing platform.
Funding
Current Stage
Late StageTotal Funding
$292MKey Investors
Prospect Capital CorporationH.I.G. Growth PartnersH.I.G. Capital
2020-01-21Acquired
2017-02-08Debt Financing· $136M
2017-01-31Private Equity· $156M
Recent News
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