Intuit · 3 days ago
Senior Marketing Manager, SEO and Web
Mountain View, CA
Full-time
Onsite
Senior Level, Lead/Staff
$128K/yr - $173K/yr
8+ years expIntuit is a leading financial software company, and they are seeking a Senior Marketing Manager to join their Web and SEO team. This role involves developing and executing integrated web and SEO strategies to enhance brand awareness, drive organic growth, and optimize user engagement across Intuit's digital properties.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Integrated Web & SEO Strategy: Develop and execute the web and SEO strategy for Intuit's core brand properties (https://www.intuit.com/, https://www.intuit.com/blog/) to drive organic growth, user engagement, and conversions
SEO & Content Excellence: Drive our organic search and content strategy throughout our web properties. You will partner with our agency and internal team to translate long-term vision into an actionable roadmap, owning key functions like keyword research and competitive analysis to guide execution. You'll also champion SEO best practices by mentoring stakeholders and establishing repeatable systems to elevate our content quality
Website Management & Optimization: Drive the strategy and execution of major web development projects, partnering with agencies and internal teams. You will own the creation of scalable web components and develop a roadmap that balances brand storytelling with performance and UX. You'll also enforce web best practices and mentor team members to ensure a high standard of quality from concept to launch
Technical SEO & Site Health: Lead technical SEO and GEO audits to identify and resolve issues related to site speed, crawlability, and indexation. You will partner closely with engineering teams to prioritize and implement technical enhancements, ensuring our web properties remain scalable and fully optimized for search
Conversion Rate Optimization (CRO): Develop the A/B testing and personalization roadmap to optimize conversion funnels and enhance the user experience across our web properties
Analytics & Reporting: Define and manage KPIs for web and SEO/GEO initiatives. You will build and maintain dashboards to track performance, mentor stakeholders on data analysis, and deliver clear, data-driven recommendations to senior leadership that will shape future strategy
Cross-Functional Leadership: Act as a subject matter expert, building strong partnerships with teams like marketing, design, and engineering to execute complex, high-impact initiatives
Qualification
Required
8+ years in digital marketing, with at least 5 years of hands-on experience in SEO and website management for large-scale websites
A Bachelor's degree or equivalent work experience is required
Proven track record of developing and executing successful SEO strategies that drive significant organic traffic growth
Deep expertise in all facets of SEO (on-page, technical, off-page) is essential
Experience managing website content and projects through a CMS (e.g., WordPress, Adobe Experience Manager) and a proven track record of collaborating with agency partners to drive projects to completion
Proficiency with HTML, CSS, and basic JavaScript for troubleshooting and on-page optimizations
Excellent analytical skills with deep experience in core SEO and web analytics tools (e.g., Google/Adobe Analytics, GSC, SEMrush, Ahrefs)
A strong understanding of CRO principles and experience with A/B testing platforms (e.g., Optimizely) is also required
Demonstrated ability to utilize AI-powered tools and platforms to streamline web marketing workflows and drive efficiency
Exceptional communication and project management skills, with a proven ability to manage multiple projects and collaborate effectively with cross-functional teams
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
10001+ employees
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Leadership Team
Sasan Goodarzi
Chief Executive Officer
Alex Balazs
Chief Technology Officer
Recent News
Small Business Trends
2026-01-03
2026-01-02
2025-12-25
Company data provided by crunchbase