Sinclair Inc. · 4 days ago
Brand Engagement Strategist
Arlington, VA
Full-time
Onsite
Senior LevelSinclair Inc. is a diversified media company and a leading provider of local news and sports. The Brand Engagement Strategist will manage day-to-day operations, mentor content creators, and develop campaigns while overseeing digital and creative content for various platforms.
Broadcast Media
Responsibilities
Meet with Project Managers, Special Projects Supervisor, and Brand & Engagement Managers to review the dashboard, project statuses, and future planning with the team
Meet with Senior Content, Content Creator lls and Content Creator l's to review and assign tasks
Select meetings with General Managers and News Directors across the group
Review completed work, and provide suggestions for changes
Pull research, review data, analyze results, and apply to strategy and workflow
Write, develop, produce special projects, create campaigns for local/ regional/ corporate use
Work closely with Brand & Engagement Managers writing, developing branding campaigns, producing projects, and assisting with news and digital elements
Fill the void when and where needed writing, producing, generating campaign ideas, shooting, editing, etc
Handle HR issues
Review and evaluate ACCET Brand Managers, and Special Projects Supervisor
Qualification
Required
Expertise in digital and creative content
Experience mentoring and training content creators
Ability to oversee the development of an agile work environment
Experience managing day-to-day operations in a collaborative setting
Knowledge of Al technology and programs for social/digital engagement strategy
Experience in developing campaigns and overseeing creative ideas and techniques
Ability to approve scripts and final productions
Experience monitoring ratings, digital analytics, and campaign results
Ability to make suggestions to grow interaction and engagement across platforms
Experience working with news properties to develop creative and digital content
Ability to schedule and prioritize tasks for digital and creative content
Experience meeting with project managers and brand managers to review project statuses
Ability to analyze research data and apply it to strategy and workflow
Experience writing, developing, and producing special projects and campaigns
Ability to handle HR issues
Experience reviewing and evaluating brand managers and project supervisors
Benefits
Great benefits
Open door policy
Upward mobility
A strong desire to see you succeed
Company
Sinclair Inc.
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports.
Founded in 1986
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Del Parks
SVP and CTO
Arthur Hasson
COO Programming
Recent News
2025-10-05
2025-10-01
Company data provided by crunchbase