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Creative Artists Agency · 4 days ago

Media & Entertainment Partnerships - Sales Executive

Los Angeles, CA

Full-time

Hybrid

Senior Level, Lead/Staff

$200K/yr - $250K/yr

18+ years exp

Creative Artists Agency (CAA) is the world’s leading entertainment and sports agency, seeking a Sales Executive to drive revenue through strategic brand partnership deals. The role involves sourcing, executing, and managing partnerships for original content and promotional opportunities within the media and entertainment sector.

AssociationBrand MarketingCommunitiesSports

Responsibilities

Lead projects including co-marketing opportunities, creator-led content, Film, TV, etc. end to end, from shaping pitches to developing brand target lists to prospecting, pitching, and closing partnership deals

Work with our strategic Creative team to shape go-to-market narratives and proactive pitches aligned to brand objectives

Build incremental revenue streams by creating net new opportunities in key brand and agency marketplace to educate and sell content and talent capabilities

Provide thought leadership to clients, growing relationships and accounts over time

Build and strategize on how to package opportunities inclusive of: Talent, Distribution, Data, Promotion/Marketing, ROI/Measurement

Communicate the unique value proposition of our team and clients to brands and agencies through meetings, presentations, and marketing materials

Utilize strong prospecting skills to source new partnership opportunities for clients

Conduct initial outreach to prospective brand partners, track communications and handle follow-ups

Communicate our client’s unique value proposition to brands and agencies via email, calls, meetings, presentations, and marketing materials

Develop and nurture relationships with decision-makers at brands, studios, networks and platforms to create and pull through opportunities for clients

Maintain pipeline discipline, forecasting revenue accurately and documenting deal flow

Qualification

Sales experienceContent partnershipsNegotiation skillsSalesforce familiarityExceptional communicatorEntrepreneurial mindsetWrittenOral pitchingTeam building experience

Required

18+ years of proven sales experience within a global media and entertainment company and/or agency environment with a focus on entertainment, media, and content

Knowledge of the spectrum of content partnerships, from integrations to co-marketing to co-financing

Wide-ranging Rolodex of brand-direct and AOR decision-makers

Proven experience originating and closing mid-6 and 7 figure+ deals

Strong commercial instincts with the ability to negotiate terms and structure and close complex and creative deals

Entrepreneurial mindset and approach: self-motivated, resourceful, innovative, forward-thinking, accountable, and committed

Written and oral pitching expertise

Experience working with production companies, talent, and global media and entertainment companies

Experience in team building and ability to navigate a complex negotiation

Exceptional communicator

Familiarity with Salesforce

Willingness/ability to travel