Directive · 4 hours ago
Marketing Operations Strategist (Remote US)
United States
Full-time
Remote
Mid Level
3+ years expDirective Consulting is the leading B2B performance marketing agency that focuses on delivering real revenue. They are seeking a Marketing Operations Strategist who will serve as a technical problem solver and strategic advisor, collaborating closely with the Director of Revenue Operations to implement and manage marketing automation and analytics environments.
B2BContent MarketingMarketingSEMSEOSocial Media Advertising
Responsibilities
Serve as a hybrid technical implementer and strategic RevOps advisor for B2B Tech and SaaS clients
Architect and execute tracking infrastructures across GTM/GA4, MAPs, and CRM systems to ensure accurate attribution and revenue reporting
Set up and validate offline conversion pipelines across Google Ads, LinkedIn, and Meta to unlock full-funnel optimization
Identify opportunities to expand client engagements across Marketing Ops, RevOps, Paid Media, and Analytics lines of business
Stay up to date on best practices in RevOps, including lead routing frameworks, attribution models, ABM strategies, and sales qualification methodologies
Build strong relationships with multiple client stakeholders to drive renewals and long-term retention
Communicate directly with clients via email, Slack, and Zoom—translating technical insights into actionable recommendations
Manage deliverables, project milestones, and technical implementations from discovery to final deployment
Qualification
Required
3+ years of hands-on experience across customer-side or 1–2+ years agency-side, implementing and managing marketing automation and analytics environments (HubSpot, Marketo, Pardot)
Strong technical fluency in tracking infrastructure and revenue data workflows
Technical mastery of HubSpot, Marketo, and/or Pardot, with the ability to manage multiple client instances end-to-end
Strong expertise in GTM and GA4, including event architecture, schema governance, and tracking QA
Hands-on experience with offline conversion tracking and CRM-to-ad-platform integrations (Google Ads, LinkedIn, Meta)
The ability to evaluate and optimize revenue operations processes that directly impact pipeline efficiency and revenue performance
A data-driven mindset; confidence building marketing and revenue dashboards, auditing data hygiene, and performing technical diagnostics
Strong client-facing communication skills and the ability to collaborate with Director-level stakeholders and above
Curiosity, drive, and a desire to deepen your technical and strategic RevOps skill set
Benefits
Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
100% employer-paid plan for you and a 50% employer contribution for your dependents
Access to certified therapists through Spring Health, membership to Headspace
Gympass
Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
Traditional and Roth 401(k) with a 3% company match
Annual bonus based on tenure, which scales in total amount over time
Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!
Company
Directive
Directive is a B2B and enterprise search marketing agency that companies trust to scale their business.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Garrett Mehrguth
CEO
Tanner Shaffer
Managing Partner, Co-Founder
Recent News
2022-06-21
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