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ACCESS Newswire · 2 hours ago

Marketing Brand Manager

Nashville, TN

Full-time

Onsite

Senior Level

5+ years exp

ACCESS Newswire is a premier provider of communications and compliance technology solutions. They are seeking a passionate and experienced Marketing Brand Manager to strategize, execute, and optimize multi-channel campaigns aimed at enhancing brand performance and driving business growth.

Financial Services

Responsibilities

Develops and executes brand growth strategies across digital and traditional marketing channels to meet key performance objectives (KPIs)

Monitors and analyzes brand performance metrics, market trends, and consumer insights to inform decision-making

Collaborates with creative, content, and digital agency team to deliver integrated marketing campaigns that drive awareness, engagement, and conversion

Leads testing and optimization strategies (A/B testing, audience segmentation, channel mix) to improve campaign effectiveness

Identifies growth opportunities within new and existing markets and recommend tactical plans to capture them

Manages budget planning, forecasting, and allocation across campaigns to maximize ROI

Provides regular performance reporting, insights, and strategic recommendations to senior leadership

Oversees brand health tracking, competitor analysis, and market intelligence to stay ahead of industry trends

Builds and maintain strong relationships with external partners, agencies, and vendors to support growth initiatives

Qualification

Brand growth strategiesMarketing analyticsMulti-channel campaignsDigital marketing platformsProject managementAnalytical mindsetCommunicationCollaboration skillsPresentation skills

Required

High level of positivity and energy to work in a quick-moving and fast changing team-focused environment

A passion for brand storytelling and driving impactful results

Excellent project management and organizational skills with the ability to prioritize and manage multiple initiatives

Strong communication and presentation skills with the ability to translate data into actionable insights

Strong analytical mindset with expertise in marketing analytics, data interpretation, and performance optimization

Experience working with cross-functional teams and managing multi-channel campaigns

Proven track record of delivering measurable brand growth and improving key performance indicators

Proficient in digital marketing platforms (Google Analytics, SEMRush, Marketo, paid & social advertising, email marketing) and campaign management tools

5+ years of experience in brand marketing, growth marketing, or performance marketing roles, preferably within B2B or high-growth environments

Preferred

Industry experience in Investor Relations or Public Relations

Benefits

Unmatched growth and learning opportunities

100% company paid medical coverage, with optional dental & vision benefits

100% company paid Short-Term Disability, Long-Term Disability, and Life Insurance

100% company paid Telemedicine

Employee Assistance Program & Health Advocate available for all employees

Flexible Spending Account (FSA) & Health Savings Account (HSA)

Company discounts on social & entertainment

401(k) with match

Generous vacation policy

Be a part of a growing company

A culture that fosters ownership, autonomy, and continuous learning

Company

ACCESS Newswire

ACCESS Newswire is a leading communications and compliance company, providing solutions for both Public Relations and Investor Relations Professionals.

Founded in 2006

Morrisville, North Carolina, USA

51-200 employees