Dotdash Meredith · 1 month ago
Associate Director, Paid Media
Dotdash Meredith is seeking an Associate Director for their Paid Media team, which supports their digital ad sales business. The role involves managing a team responsible for branded content distribution and social advertising campaigns, focusing on Health and Finance advertisers, while optimizing campaign performance and cost efficiency.
AdvertisingDigital MediaPrinting
Responsibilities
Oversee day-to-day operations of team of 2-5 specialists ensuring full delivery of our contractual obligations while delivering on performance KPIs and managing monthly spend in line with budgets
Train and develop team members, expanding their knowledge base and skillset to further professional development and improve quality of output
Partner with Account Strategy, Revenue Operations, and Ad Operations leadership to streamline operations and eliminate process gaps
Provide strategic oversight of monthly pacing of revenue, spend, and margins, ensuring clear visibility and actionable insights
Provide regular and actionable feedback to team members to foster their growth and career paths
Identify team needs and provide recommendations to address bottlenecks
Provide pre-sale planning support to Sales and Account Strategy to ensure media plans are operationally and economically viable before being presented to clients
Establish new processes to elevate the team’s execution and deliver improved performance for our clients and expanded margins for our business
Proactively anticipate leadership needs and provide actionable insights to enable effective decision making
Independently respond to client and stakeholder communications with clarity, accuracy, and accountability
Qualification
Required
B.A. in marketing, business, communications, or related field preferred, but additional relevant experience can substitute on a year-for-year basis
10+ years of professional experience in digital advertising
6+ years executing SEM, Social and/or Native advertising platforms
3+ years as a people manager
Strong communication and presentation skills, with a knack for distilling complex data to draw and surface concise, actionable insights
Competency in applied math and algebraic problem-solving to derive and validate media metrics
Proven quantitative analytical abilities
High proficiency in Excel
Experience with analytics & BI platforms
Motivated self-starter with a collaborative and entrepreneurial spirit
Thrive in a fast-paced environment, with multiple demands and shifting priorities
Preferred
Experience in Pharmaceutical advertising
Benefits
Medical
Dental
Vision
Prescription drug coverage
Unlimited paid time off (PTO)
Adoption or surrogate assistance
Donation matching
Tuition reimbursement
Basic life insurance
Basic accidental death & dismemberment
Supplemental life insurance
Supplemental accident insurance
Commuter benefits
Short term and long term disability
Health savings and flexible spending accounts
Family care benefits
A generous 401K savings plan with a company match program
10-12 paid holidays annually
Generous paid parental leave (birthing and non-birthing parents)
Pet insurance
Accident
Critical and hospital indemnity health insurance coverage
Life and disability insurance
Company
Dotdash Meredith
Dotdash Meredith is a digital and print media company that reaches a vast audience through its diverse portfolio of iconic brands.
Funding
Current Stage
Late StageTotal Funding
$400M2025-06-05Debt Financing· $400M
Recent News
2025-12-19
digitalmediawire.com
2025-10-03
digitalmediawire.com
2025-09-30
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