Apply on Employer Site

Leonardo · 1 month ago

Campaign and Marketing Manager

GB - Lincoln

Full-time

Hybrid

Mid, Senior Level

Leonardo is a global high-tech company and one of the leading players in Aerospace, Defence and Security. The Campaign and Marketing Manager will be responsible for leading marketing management for BriteStorm sales campaigns within NATO and engaging with customers to shape and influence requirements.

AerospaceElectronicsSecurity

No H1B

U.S. Citizen Only

Responsibilities

Secure order intake to meet forecast targets for current and future years by generating and managing a portfolio of key campaigns and opportunities

Work closely with Integrated Campaign Teams and across the wider company to lead and/or support bid activity

Develop and maintain relationships with customers, end users and industrial partners

Fulfil a critical coordination role, developing and maintaining relationships with key internal stakeholders including International Marketing, the Capability function, Sector IPTs and other functional areas

Utilise internal company procedures to ensure that opportunities are identified, tracked and accurately reported to senior management

Lead all marketing management for BriteStorm products

A marketing plan should be produced which aligns with the 5-year sales forecast and provide a clear understanding of where marketing can influence customer perception

A traditional and Digital engagement plan should be developed, to include but not limited to trade shows, white papers, capability briefings, LinkedIn campaigns and thought leadership articles

Marketing materials and customer deliverables (presentations, briefings, models, data sheets, website) to be fully overhauled and refreshed

Relevant sector experience and commercial knowledge. In particular, knowledge of the value of EW and Air platforms

Self-starter and highly motivated. Able to set short and long-term planning goals in line with campaign and business needs

Innovative thinker able to anticipate and overcome problems in a complex international sales environment

Qualification

Campaign managementMarketing strategyDefenceAerospace knowledgeCustomer relationship managementDigital marketingInnovative thinkingCommunication skillsLeadership qualitiesSelf-starter

Required

Good understanding of both the UK and international defence and aerospace market

Understanding of the critical importance of EW in coalition operations

Excellent communication skills

Credibility when engaging with customers to help shape and influence requirements

Leadership qualities when dealing with internal stakeholders

Experience in generating and managing a portfolio of key campaigns and opportunities

Ability to work closely with Integrated Campaign Teams and support bid activity

Ability to develop and maintain relationships with customers, end users, and industrial partners

Experience in coordinating and maintaining relationships with key internal stakeholders

Utilization of internal company procedures to identify, track, and report opportunities

Experience in leading marketing management for products

Ability to produce a marketing plan that aligns with sales forecasts

Experience in developing traditional and digital engagement plans

Ability to overhaul and refresh marketing materials and customer deliverables

Relevant sector experience and commercial knowledge, particularly in EW and Air platforms

Self-starter and highly motivated

Ability to set short and long-term planning goals

Innovative thinker able to anticipate and overcome problems in a complex international sales environment

Benefits

Time to Recharge: Enjoy generous leave with the opportunity to accrue up to 12 additional flexi-days each year.

Secure your Future: Benefit from our award-winning pension scheme with up to 15% employer contribution.

Your Wellbeing Matters: Free access to mental health support, financial advice, and employee-led networks championing inclusion and diversity (Enable, Pride, Equalise, Armed Forces, Carers, Wellbeing and Ethnicity).

Rewarding Performance: All employees at management level and below are eligible for our bonus scheme.

Never Stop Learning: Free access to 4,000+ online courses via Coursera and LinkedIn Learning.

Refer a friend: Receive a financial reward through our referral programme.

Tailored Perks: Spend up to £500 annually on flexible benefits including private healthcare, dental, family cover, tech & lifestyle discounts, gym memberships and more.

Flexible working: Flexible hours with hybrid working options.