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Indiana Institute of Technology · 3 weeks ago

Marketing and Communication Content Specialist

Fort Wayne, IN

Full-time

Onsite

Entry, Mid Level

2+ years exp

Indiana Tech is a thriving, independent university focused on delivering career-oriented programming. The Marketing and Communication Content Specialist is responsible for producing engaging content that enhances the university's brand presence and supports student recruitment and engagement.

Higher EducationNon ProfitUniversities

Work & Life Balance

Responsibilities

Write, edit and produce content for a wide variety of marketing materials, including websites, magazines, print collateral, social media, email campaigns, advertisements and video scripts

Source and develop stories from students, alumni, faculty and employer partners to highlight the university’s impact

Serve as a contributing writer for feature articles and copy in Indiana Tech Magazine, the university’s alumni publication

Create and maintain a library of student, alumni and employer partner testimonials for use across channels

Support social media content development in collaboration with the social media manager

Collaborate with the photo and video director to support storytelling and university positioning

Draft and update marketing collateral (both print and digital) to ensure accuracy, consistency and alignment with the university’s brand and messaging

Collaborate with designers to ensure visual and written elements effectively work together

Work closely with the marketing leadership team to execute content strategies for campaigns and initiatives

Provide proofreading, editing and writing support for cross-functional marketing projects

Assist with press releases, media stories and internal/external communications as needed

Qualification

Content creationEditing skillsWriting skillsMarketing communicationsStorytellingOrganizational skillsBrand voice familiarityAP writing style familiarityCollaboration