CELSIUS · 1 month ago
Field Marketing Manager - Celsius - New York
Celsius is a global CPG company known for its energy brands. The Field Marketing Manager will drive brand awareness and consumer engagement through local marketing strategies and community activations, while leading a team of Brand Ambassadors and managing regional marketing budgets.
Consumer GoodsDietary SupplementsFitnessFood and BeverageFood ProcessingHealth CareLifestyleManufacturing
Responsibilities
Implement 360° marketing campaigns aligned with national goals and regional sales strategies
Build partnerships with local influencers, community leaders, and media outlets
Develop and manage local sponsorships and sampling opportunities
Lead high-impact consumer activations and events; measure performance to optimize ROI
Recruit, train, and lead a team of part-time Brand Ambassadors
Collaborate with Sales and distributor teams to support in-store visibility and retail success
Manage regional marketing budgets, product forecasting, and campaign reporting
Oversee operational logistics, including warehouse space, product inventory, and company vehicle use
Coordinate with Finance to process invoices and manage expenses
Support broader marketing and sales initiatives as needed
Qualification
Required
5+ years in grassroots and brand marketing, preferably in CPG, food, or beverage
3+ years in team management or field leadership
Bachelor's degree preferred
Strong background in community engagement, event marketing, and project management
Familiarity with regional events and cultural moments that drive brand relevance
Demonstrated ability to lead teams, manage cross-functional priorities, and deliver under pressure
Self-motivated with excellent organizational and problem-solving skills
Strong interpersonal and communication skills
Comfortable working independently and collaboratively in a dynamic environment
Willingness to travel within the assigned region
Valid U.S. driver's license
Physically able to lift up to 25 lbs and stand for extended periods
Benefits
Comprehensive Medical, Dental & Vision benefits
Long- and short-term disability
Life insurance
10 Vacation days per year subject to accrual policy
11 Company paid holidays
401(k) with Company match
Identity theft and legal services
Company
CELSIUS
Burn more fat with clean healthy energy drink for Fitness, Weight Loss, and Active Lifestyle.
Funding
Current Stage
Public CompanyTotal Funding
$2.62BKey Investors
PepsiCoROTH Capital PartnersHorizons Ventures
2025-08-29Post Ipo Equity· $585M
2025-02-20Post Ipo Debt· $1B
2022-08-01Post Ipo Equity· $550M
Recent News
Investing.com
2025-12-29
2025-12-25
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