Apply on Employer Site

FleishmanHillard · 4 hours ago

Senior Vice President, Healthcare Public Affairs

District of Columbia, United States

Full-time

Hybrid

Director/Executive

$110K/yr - $231K/yr

15+ years exp

FleishmanHillard is a leading public relations firm specializing in various domains including healthcare and public affairs. They are seeking a Senior Vice President to lead integrated communications campaigns for healthcare clients, focusing on media relations and stakeholder engagement to achieve impactful results.

Public Relations & Communications

Responsibilities

Help build and execute smart, detailed, integrated strategies for our clients in the healthcare space

Support and manage work streams and teams on program execution, including material development and oversight as well as project and account management

Share actively in recommendations, ideas, and strategic responses to client situations with internal account teams

Monitor and assess emerging U.S. policy developments, regulatory risks, and political trends to inform strategic counsel and proactively flag opportunities or challenges for clients

Develop and maintain strong media relationships with healthcare policy (top-tier and trade) reporters and pitch ideas. Help shape client stories and messages with partners across media and platforms, with the goal of integrating clients into the broader news cycle

Lead and motivate teams to successfully manage relationships and correspondence with external audiences: top-tier reporters, client partners, SMEs, etc

Develop high-quality, client-ready written materials, including press releases, background materials, planning documents, and policy briefs that capture relevant audiences and reflect an understanding of our clients’ businesses

Play a pivotal role in overseeing and finding synergies between several client workstreams and account teams, including managing budgets and forecasts, overseeing projects and clients, and pursuing new business by leading and contributing to proposals and opportunities

Manage multiple client contact relationships and deliver according to individual contact needs

Actively contribute to the growth of the H&LS team by building relationships and cultivating new clients while identifying opportunities to expand current clients

Qualification

Public relations experienceHealthcare policy expertiseCrisis managementStrategic planningContent creationMedia relationsStakeholder engagementAnalytical thinkingAttention to detailTeam collaborationCreative thinkingWritten communication

Required

A minimum of 15+ years of public relations agency experience, with an emphasis on healthcare policy issues and advocacy, crisis and issues management, executive positioning and message development

A minimum of a bachelor's degree in public relations, communications, journalism, or related field

Strong strategic planning and demonstrated client counsel capabilities

Analytical thinking and an ability to understand complex industries (within the healthcare sector) and business concepts quickly

Ability to deliver insights to assist clients in driving alignment and execution of initiatives

High attention to detail, with the ability to manage multiple ongoing activities for large projects

Excellent writing and editing abilities

Knowledge of media trends and issues and strong understanding of media environment

Strong media relationships with tier 1 healthcare policy reporters

Firm understanding of multichannel editorial content creation, development and distribution in order to manage editorial content and campaigns for client teams

An ability to work well within a team environment, complementing senior leads and managing junior staff

Energetic, self-starter and resourceful problem solver – gets things moving and keeps them on track

Creative thinker with excellent written and oral communications skills