Gilead Sciences · 2 days ago
Associate Director of Consumer Insights
San Francisco Bay Area
Full-time
Hybrid
Lead/Staff, Director/Executive
$196K/yr - $253K/yr
8+ years expGilead Sciences is dedicated to creating a healthier world by developing therapies for life-threatening illnesses. The Associate Director of Consumer Insights will lead the consumer insights strategy, analyzing data to inform marketing strategies and enhance patient engagement. This role involves collaborating with cross-functional teams to translate data into actionable insights and drive business decisions.
BiopharmaBiotechnologyHealth CareManufacturingPharmaceutical
Responsibilities
Extract and synthesize actionable insights from large consumer datasets (e.g., 1st Party Websites, 3rd Party Claims Data, SDoH Consumer Data) to identify key consumer behaviors, trends, and opportunities. Provide strategic recommendations to optimize media and marketing strategies
Conduct comprehensive analysis of consumer data to uncover patterns and trends that drive business decisions. Integrate data from disparate sources, analyze findings, and develop compelling narratives that clearly communicate insights
Provide data-driven recommendations to optimize marketing and media strategies. Use insights to influence content, channel, and audience targeting decisions
Lead the development and maturation of comprehensive reporting ecosystems, with a strong focus on self-service analytics. Build and scale Power BI/Tableau dashboards that empower stakeholders to independently access and interact with data, ensuring actionable insights are easily accessible across teams. From initial setup to full-scale deployment, manage processes and systems to ensure timely, accurate, and actionable reporting. Collaborate with teams to optimize data flow and reporting functionality
Leverage experience in working with LiveRamp, data clean room environments, or similar platforms to manage and enhance consumer data analysis. Ensure seamless data integration and privacy-compliant collaboration across multiple data sources
Create and deliver insightful reports and presentations that convey key findings and actionable recommendations. Effectively communicate insights to various stakeholders, including cross-functional teams and senior leadership
Ensure the integrity, accuracy, and confidentiality of all consumer data, following best practices in data governance and security
Qualification
Required
Proven experience in consumer insights or data analytics, with a focus on marketing, business intelligence, or media strategies, preferably within the pharmaceutical or healthcare industry
Proficiency in data analysis tools, particularly Power BI, Tableau, and SQL
Strong experience working with data visualization and reporting tools
Experience in extracting actionable insights from consumer data, particularly patient-level data (e.g., 1P, 3P claims, SDoH, SFMC)
Excellent communication skills with the ability to distill complex data into clear, concise reports and presentations that are actionable for a wide range of stakeholders
Ability to measure and track KPIs, and make data-driven recommendations to improve media and marketing strategies
Bachelor's degree and 10 years of relevant experience, or
Master's degree and 8 years of relevant experience, or
PhD with 5 years of relevant experience
Preferred
Experience with pharma patient claims data (IQVIA LAAD, Symphony, HealthVerity) and familiarity with platforms such as LiveRamp
Prior experience using consumer insights to inform media and advertising strategies
Benefits
Discretionary annual bonus
Discretionary stock-based long-term incentives (eligibility may vary based on role)
Paid time off
Company-sponsored medical, dental, vision, and life insurance plans
Company
Gilead Sciences
Gilead Sciences is a biopharmaceutical company that discovers, develops, manufactures and commercializes therapies for critical diseases.
10001+ employees
H1B Sponsorship
Gilead Sciences has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (269)
2024 (241)
2023 (222)
2022 (208)
2021 (235)
2020 (187)
Funding
Current Stage
Public CompanyTotal Funding
$4.41BKey Investors
Abingworth
2024-11-13Post Ipo Debt· $3.5M
2024-02-29Post Ipo Equity· $210M
2023-09-07Post Ipo Debt· $2B
Leadership Team
Keeley Wettan
Senior Vice President, Legal
Patrick Loerch
Senior Vice President, Clinical Data Science
Recent News
2026-01-09
2026-01-08
2026-01-07
Company data provided by crunchbase