Sazerac Company · 3 days ago
Market Development Manager - Distributor Sales -Colorado
Sazerac Company, an independent American family-owned company with a rich history, is seeking a Market Development Manager - Distributor Sales to enhance its market share in Colorado. This role involves developing high-value sales programming, managing pricing strategies, and collaborating with the wholesaler network to drive sales velocity for Sazerac's brands.
Food and BeverageWine And Spirits
Responsibilities
Achieve volume objectives for the Brand Country State Priorities in the market. Use KPIs to ensure that execution standards are achieved in the market. Monitor results using KPI tracking and COGNOS and provide feedback to the State Manager and Distributor. Partner with distributor on new item setup, NBD forecasting, brand education, and sales support to ensure a successful partnership
Ensure execution of initiatives within an account base that will include national account retailers. In partnership with the State Manager, provide feedback to the appropriate National Account Manager
Execute the identified Priorities, Projects, and Tasks to ensure the market is properly focused on the highest priority and highest reward project. Monitors performance of these activities through distributor and Key Account personnel
Update the market key retailer contacts information in the Key Contacts Access System
Provide market intelligence to State Manager on emerging consumer behavior and consumption patterns data. Ensure seamless distributor and retail level integration/communication of new brand acquisitions
Identify, develop, and propose strategic pricing opportunities throughout the year that are consistent with brand positioning strategies in the market. Recommend these opportunities to the State Manager for approval. Communicate the approved changes to the distributor/broker and customer service
Manage market budgets to achieve Fiscal Budgets. Track Spending vs. Budget to achieve Brand Contribution goal. Develop an Expense Tracking system to manage all expenditures against the budget
Build and maintain excellent relationships and secure great execution in retail off-premise and on-premise accounts as measured by sales drivers and KPIs
Qualification
Required
Bachelor's Degree in Business or related field
Minimum 3 years of relevant management experience within alcohol beverage or CPG industry
Ability and willingness to work non-traditional hours (nights/weekends)
Strong ability in self-management and managing schedules to achieve results
Ability to work cross-functionally with agents and distributors
Working knowledge of MS Office Products (Word, Excel and Outlook). COGNOS analytical and forecasting experience desired
Willingness to travel and a valid driver's license
Preferred
On and Off Premise sales experience
Market development and sales analysis experience
Ability to develop customer relationship
Distributor and/or broker sales management background
Benefits
Comprehensive Benefits from Day One including medical, dental, vision, disability, and life insurance.
Family Coverage: Options to cover family members, including domestic partners.
401(k) Plan: Immediate access to a matching 401(k) plan.
Flexible Time Away: Enjoy paid time off (PTO), holidays, and parental leave.
Mental Health and Wellness: Access to mental health care and wellness incentive programs.
Educational Support: Benefit from tuition reimbursement and our scholarship program for dependents of Sazerac team members.
Fun Extras: Enjoy branded apparel, fun events, and a team member bottle purchase program.
Training and Development: Opportunities for professional growth and development.
Company
Sazerac Company
The Sazerac Company is a privately held alcoholic beverages company.
Funding
Current Stage
Late StageRecent News
2025-11-10
New Orleans CityBusiness
2025-11-04
Company data provided by crunchbase