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A24 · 1 month ago

Assistant Manager, Influencer Marketing @ HMB

New York, NY

Full-time

Hybrid

Mid Level

$70K/yr - $75K/yr

3+ years exp

A24 is the global entertainment company behind several award-winning productions. Half Magic Beauty is seeking an Assistant Manager, Influencer Marketing to support the execution of influencer strategies across paid partnerships, product gifting, and community engagement, driving brand love and advocacy within the creator ecosystem.

Media and EntertainmentTV Production

Diversity & Inclusion

Responsibilities

Support execution of influencer strategies for brand and product launches

Own paid partnerships: outreach, coordination, briefing, and performance tracking

Manage product gifting strategy and execution to drive reach and UGC

Identify and nurture a roster of creators (macro to micro) who align with Half Magic’s values and vision

Partner with Social and Creative teams to concept compelling, on-brand influencer content that resonates across platforms (Instagram, TikTok, YouTube, etc.)

Lead ongoing creator communications to foster a loyal, high-performing influencer community

Build and manage a 'magic circle' of recurring brand advocates and tastemakers #HalfMagicMuses

Develop a community playbook for gifting, surprise & delight moments, and VIP engagement

Oversee inbound influencer interest and prioritize opportunities that align with brand goals

Own EMV tracking, reporting, and recap building

Analyze influencer performance to help inform optimizations

Maintain internal dashboards and tools to monitor impact and trends

Build campaign recaps that clearly communicate ROI, EMV impact, and key learnings

Lead influencer participation for brand events, red carpets, and cultural moments

Coordinate logistics for product launches, glam touchpoints, and event gifting

Ensure creator moments are captured and shared across platforms

Qualification

Influencer marketing experienceSocial media knowledgeCommunity buildingPaid partnerships managementPerformance trackingCreative storytellingPassionate about beautyDetail-orientedCalm under pressure

Required

3–5 years of influencer marketing experience, ideally in beauty, fashion, or lifestyle

Proven success in growing and managing influencer programs with a measurable EMV impact

Deep knowledge of social platforms, influencer culture, and the creator economy

Strong network of influencer and talent relationships, especially in beauty and Gen Z communities

Experience managing paid partnerships and negotiating deliverables + contracts

Obsessed with community building, creative storytelling, and thinking outside the algorithm

Organized, detail-oriented, and calm under pressure—you thrive in a fast-paced environment

Passionate about beauty and excited to help shape a brand that's bold, expressive, and redefining the industry

Benefits

Annual performance bonus

Competitive healthcare

Other employee benefits

Company

A24

Glassdoor3.8

A24 is an American independent entertainment company that specializes in film distribution, and film and television production.

Founded in 2012

New York, New York, USA

201-500 employees

http://a24films.com/

Funding

Current Stage

Growth Stage

Total Funding

$300M

Key Investors

Thrive CapitalEldridge Industries

2024-06-26Private Equity· $75M

2023-01-01Private Equity

2022-03-09Private Equity· $225M

Leadership Team

Matthew Bires

Co-Founder & COO

JB Lockhart

Chief Financial Officer

Recent News

Mediagazer

A24 renews its multiyear distribution deal with HBO Max; upcoming movies in the deal include Marty Supreme and The Moment starring Charli xcx (Todd Spangler/Variety)

2026-01-16

Variety

HBO Max Renews A24 Streaming Deal; ‘Marty Supreme,’ Charli xcx’s ‘The Moment’ Among Upcoming Movies

2026-01-16

The Hollywood Reporter

HBO Max and A24 Renew Pay-1 Movie Deal

2026-01-16

Company data provided by crunchbase