Dow Jones ยท 2 days ago
Senior Manager, Strategic Initiatives
New York, NY
Full-time
Onsite
Senior Level, Lead/Staff
$110K/yr - $160K/yr
10+ years expDow Jones is a worldwide news and information powerhouse, and they are seeking a Senior Manager, Strategic Initiatives to support the development of new revenue-generating initiatives across WSJ. This role involves collaboration with various teams to shape business cases, conduct market analysis, and develop integrated marketing strategies.
Digital MediaNewsPublishingSocial Media
Responsibilities
Support early-stage ideation and prioritization of new subscription verticals, product extensions, and marketplace concepts
Collaborate with Consumer Insights to gather and synthesize research that informs business opportunity assessment
Conduct light market scans, competitor analysis, and audience profiling to support decision-making
Help build initial business cases for new concepts, including audience sizing, value proposition framing, and KPI definition
Assist in coordinating pilot launches in partnership with Product, Editorial, and Marketing teams
Liaise with cross functional teams to ensure requirements are captured and deliverables are met
Help prepare materials for leadership presentations, roadmap reviews, and go/no-go decision points
Support cross-functional development and implementation of integrated marketing strategies in partnership with Manager, Go-to-Market
Develop and maintain structured documentation for each initiative, including briefs, tracking templates, and recaps
Contribute to the development of playbooks and repeatable workflows for innovation testing and scaling
Qualification
Required
10 years of experience in business strategy, product support, or consumer insights
Strong organizational skills and ability to manage multiple workstreams
Comfortable working cross-functionally and communicating across disciplines
Analytical mindset with curiosity about new business models and product opportunities
Confident writer and presenter who can synthesize inputs into concise outputs
Preferred
Experience in subscriptions, consumer media, or digital products a plus
Benefits
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Medical, Dental and Vision Insurance Plans
Education Benefits
Paid Maternity and Paternity Leave
Family Care Benefits
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Company
Dow Jones
Dow Jones is a news and business information provider that delivers content to consumers and organizations via newspapers and more.
1001-5000 employees
H1B Sponsorship
Dow Jones has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (45)
2024 (40)
2023 (48)
2022 (72)
2021 (44)
2020 (39)
Funding
Current Stage
Late StageTotal Funding
unknown2007-12-13Acquired
Leadership Team
Almar Latour
CEO, Dow Jones & Publisher, The Wall Street Journal
Sarah Cottle
Executive Vice President and General Manager, Energy
Recent News
Benzinga.com
2026-01-08
WSJ.com: US Business
2026-01-08
Company data provided by crunchbase