Brunswick Corporation · 1 day ago
Regional Sales Manager - Mid-Atlantic/North Florida
Edgewater, FL
Full-time
Hybrid
Mid, Senior Level
$82K/yr - $133K/yr
5+ years expBrunswick Corporation is a global marine leader committed to innovating next-generation technologies. The Regional Sales Manager is responsible for driving sales growth, strengthening dealer relationships, and expanding Boston Whaler’s market presence across an assigned territory.
BoatingFitnessIndustrialLifestyleManufacturing
Responsibilities
Achieve annual wholesale and retail sales goals by partnering with an established network of Boston Whaler dealers
Identify strategies and action plans to grow market share, improve dealer performance, and increase NPS scores
Implement and support the company-approved sales and distribution plans ensuring total market coverage and penetration
Analyze market data and dealer performance to make informed recommendations that drive regional growth and profitability
Manage available incentive funds to maximize retail impact while maintaining budget compliance
Build and maintain strong dealer partnerships through regular communication, coaching, and field visits
Support dealer inventory management, ensuring alignment with regional demand and company objectives
Collaborate with dealers on marketing initiatives, retail promotions, and events such as boat shows, demo days, and open houses
Recruit, onboard, and develop new dealers where appropriate to strengthen Boston Whaler’s network
Educate dealers on new models, product features, incentive programs, and best practices to improve sales execution and customer satisfaction
Partner with Marketing, Product Development, Engineering, and Finance teams to share market insights and support product and program development
Provide regular field intelligence regarding competitive activity, market trends, and consumer preferences
Deliver timely and accurate reports including call summaries, inventory analyses, expense documentation, and travel itineraries
Represent Boston Whaler in a professional, polished manner consistent with the brand’s premium positioning and customer expectations
Demonstrate products and features to end users and assist in sales training of dealer personnel
Promote best practices to enhance the customer ownership experience and strengthen long-term brand loyalty
Qualification
Required
Minimum 5 years of retail sales or channel management experience, preferably in the marine, RV, or automotive industries
Strong communication, presentation, and negotiation skills
Ability to analyze data, identify trends, and make strategic recommendations
Willingness to travel extensively, including some weekends for dealer visits, boat shows, and other events
Working knowledge, or ability to quickly learn various technologies and platforms
Preferred
Bachelor's degree in business, marketing, or a related field preferred
Boating experience is strongly preferred
Location in-territory is ideal, but not mandatory
Benefits
Medical
Dental
Vision
Paid vacation
401k (up to 4% match)
Health Savings Account (with company contribution)
Wellbeing program
Product purchase discounts
Company
Brunswick Corporation
Brunswick is a global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond.
10001+ employees
H1B Sponsorship
Brunswick Corporation has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (31)
2024 (35)
2023 (28)
2022 (42)
2021 (43)
2020 (20)
Funding
Current Stage
Public CompanyTotal Funding
$1B2024-10-11Post Ipo Debt· $1B
1997-02-05IPO
Leadership Team
David Foulkes
Chief Executive Officer
Recent News
Investing.com
2026-01-06
Company data provided by crunchbase