SkillHat · 1 month ago
Social Media Marketer – Jamaica
SkillHat is a global training institute that provides expert training and coaching to help professionals launch their careers in tech. They are looking for a dynamic and creative Social Media Marketer to drive organic lead generation and create engaging content to grow the brand's online presence.
E-LearningEducationTraining
Responsibilities
Develop and execute creative social media strategies across LinkedIn, Instagram, and our website
Create and manage content that drives engagement and generates at least 400 organic leads per month
Design and promote lead magnets (e.g., eBooks, guides) and collaborate with Sales Development Reps (SDRs) to optimise lead follow-up
Analyse data and feedback to refine social media campaigns and improve performance
Use tools like Zoho CRM and Zoho Social to manage and track interactions; recommend new tools that enhance productivity
Collaborate cross-functionally with marketing, content creators, and other departments to ensure cohesive brand messaging and strategy
Qualification
Required
Proven experience in social media marketing with a track record of driving organic growth
Strong understanding of LinkedIn and Instagram algorithms and platform best practices
Ability to create engaging content, including graphics, short videos, and written posts
Familiarity with CRM and social media management tools, particularly Zoho CRM and Zoho Social (or willingness to learn quickly)
Company
SkillHat
SkillHat is an e-learning platform that offers business analysis training and skill assessment services.
Funding
Current Stage
Early StageCompany data provided by crunchbase