Skyrocket Studios Global · 1 month ago
Ad Operations / Paid Media Specialist
United States
Full-time
Remote
Mid LevelSkyrocket Studios Global is seeking an Ad Operations / Paid Media Specialist to fulfill clients' digital marketing needs across search and social media platforms. The role involves managing paid search and social advertising campaigns, conducting performance analysis, and providing recommendations to enhance campaign effectiveness.
Marketing & Advertising
Responsibilities
Collaborate with the team to fulfill clients' digital marketing needs, particularly in search marketing
Implement and manage paid search, programmatic, and display advertising campaigns
Conduct comprehensive analysis and reporting of clients' baseline search performance
Generate recommendations based on best practices to enhance clients' page rankings
Strategize and execute PPC campaigns, including conceptualization, administration, management, optimization, and reporting
Utilize reporting and analytics tools for monitoring and presenting campaign performance to stakeholders
Provide insights and recommendations to improve landing page effectiveness
Stay updated on search trends and integrate best practices into Skyrocket Studios' operations
Utilize tools efficiently to enhance performance, reporting, and client recommendations
Work with the team to meet clients' digital marketing needs across various social media platforms
Develop and manage paid social advertising campaigns
Conduct thorough analysis and reporting of campaign performance metrics
Offer recommendations for optimizing social media campaigns based on data insights
Conceptualize, execute, and optimize social media advertising strategies
Utilize reporting and analytics tools to track and present campaign performance to stakeholders
Collaborate with other departments to align campaign strategies and optimize performance
Stay informed about social media trends and best practices to enhance campaign effectiveness
Effectively utilize digital marketing tools and platforms for performance improvement and client recommendations
Have broad knowledge of all digital marketing channels, their applications, and execution methods
Understand analytics tools / platforms, and interpret data for more improved decision making
Understand the concept of A/B testing and campaign optimization
Craft full-funnel digital marketing strategies for clients
Work with other departments for campaign strategy and optimization
Manage reporting via reporting / analytics tools (e.g. Google Data Studio), and present to all stakeholders
Work with the team to ensure client’s digital marketing needs are met
Research using digital marketing tools or search
Stay informed about market developments and opportunities within the advertising, digital, creative, technology, marketing, and consulting industries
Keep abreast of digital marketing techniques and trends to inform strategy and decision-making
Share industry knowledge openly and regularly with the team to foster continuous learning and improvement
Qualification
Required
Possess exceptional interpersonal and public relations skills
Demonstrate strong analytical abilities, making data-driven decisions
Communicate effectively and present ideas convincingly
Highly organized, particularly with digital collaboration tools like Google Drive and Asana
Collaborative team player with an entrepreneurial mindset and proactive approach
Customer-centric with a passion for delivering outstanding customer experiences
Knowledge of digital marketing, advertising, creative, technology, and the broader advertising industry is advantageous
Proficient with Google Suite products, especially Google Sheets
Familiarity with various social media advertising platforms
Preferred
Facebook/Meta Blueprint/Google Certification is a plus
Company
Skyrocket Studios Global
Skyrocket Studios is a technology and data-driven regional marketing agency committed to delivering exceptional results in our continuing/relentless pursuit of excellence.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Jing Suk
CEO of North America, Global Chief Data and Analytics Officer
Carlo Almendral
Chief AI Officer
Company data provided by crunchbase