Berklee College of Music · 1 month ago
Senior Director of Creative
Berklee College of Music is seeking an accomplished and visionary Senior Director of Creative to lead their visual storytelling efforts globally. This role involves managing a team of designers and ensuring that all visuals align with Berklee's brand while resonating with diverse audiences.
Music
Responsibilities
Elevate and manage Berklee's visual expression across large, cross-channel campaigns (web, social, email, video, print) while ensuring a consistent and cohesive brand identity
Lead art direction, planning, and execution for all photography to grow the brand asset library
Champion creative testing and apply data insights to refine creative for maximum impact (engagement, conversion)
Explore and integrate emerging technology tools, including AI-assisted design and production optimization
Foster strong, trusted relationships across Admissions, Advancement, and Marketing teams, ensuring creative work is aligned with goals and effectively amplifies key events and milestones
Mentor, coach, and inspire in-house and freelance designers, providing clear, actionable feedback to push creative boundaries and uphold a high standard of craft and originality
Qualification
Required
10+ years of progressive experience in creative direction, art direction, or design leadership
Proven track record of leading brand and performance campaigns across digital, print, and experiential channels
Outstanding sense of design, including composition, color, and typography
Skilled in art directing live-action shoots and still photography, with an eye for detail and consistency
Ability to translate strategic goals into compelling visual concepts that drive measurable outcomes
Fluency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and experience managing competing priorities with project management software
Strong commitment to supporting and promoting a diverse and inclusive environment
This is a hybrid role with 3 days in the office and 2 days of remote work each week
Benefits
Generous Paid Time Off (PTO) and paid holidays, including a winter break, to support work-life balance.
Comprehensive health, dental, and life insurance plans.
Tuition benefits for you and your family, including free or discounted courses.
Retirement planning with a 403(b) plan and matching contributions.
Access to unforgettable performances, guest artists, and events.
Company
Berklee College of Music
The world’s preeminent college for the study of music