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Horizon Next · 1 day ago

Strategist, Business Solutions

New York, NY

Full-time

Onsite

Entry Level

$64K/yr - $80K/yr

1+ years exp

Horizon Next is a leading data-driven marketing organization focused on brand strategy, media planning, and analytics. The Strategist, Business Solutions will support strategic planning, account management, internal relationship management, and mentorship while collaborating with various teams to drive client growth and deliver insights from data analysis.

AdvertisingAnalyticsBusiness DevelopmentMarketing

Responsibilities

Use your understanding of the media planning process to support Senior Strategist and Supervisor across a multitude of client deliverables

Manipulate and analyze large datasets including TV attribution models and their outputs; own reporting for all traditional channels, pulling data and providing insights, create reports to showcase findings

Create, format, and update flowcharts; ensuring Assistant’s output is accurate

Collaborate on the development of POVs for new media opportunities, on an ongoing basis

Responsible for utilizing consumer research and competitive intelligence tools (MRI, Cadence, AdIntel)

Continue to strengthen understanding of media strategy and applications

Prepare and distribute traffic instructions, partner with Traffic team to track deadlines and deliverables, responding to any inquiries appropriately

Facilitate the billing and budget maintenance process

Responsible for organization of team documents and process materials

Establish frameworks and templates for presentations decks and team projects

Collaborate with Senior Strategist and Supervisor to identify problems and recommend solutions

Keep Senior Strategist and Supervisor updated on the status and timing of deliverables

Engage and effectively interact with other Horizon Next departments, i.e. Investment, Traffic, Operations

Apply knowledge of current/previous clients’ specific business and industry to enhance and further relationships

Contribute to other junior team member(s) development (train Assistant Strategists, onboard new Strategists)

Qualification

Media planning experienceAdvanced analytics understandingMedia math knowledgeExcel proficiencyPowerPoint proficiencyWriting skillsTime managementProblem solvingTeam playerDetail oriented

Required

A strong writer, presenter and communicator

An independent worker with strong time management and organization skills

A problem solver with the ability to develop creative solutions

A strong team player, willing to roll up your sleeves

Nimble and flexible with ability to succeed in a fast-paced environment

Detail oriented with a commitment to follow through

A supporter of and advocate for diversity, equity and inclusion

Preferred

1+ years previous media planning experience

Basic understanding of advanced analytics and performance media

Understanding of media math and advertising terminology

Skilled in Excel and PowerPoint with the ability to discuss how those functions can or should be applied relative to the media planning process

Proficiency in basic functions within systems and tools related to the media planning process (i.e. media management system, billing system, competitive and targeting tools)

Benefits

Health insurance coverage

Life and disability insurance

Retirement savings plans

Company paid holidays

Unlimited paid time off (PTO)

Mental health and wellness resources

Pet insurance

Childcare resources

Identity theft insurance

Fertility assistance programs

Fitness reimbursement

Company

Horizon Next

Horizon Next is one of the industry's most innovative and data-driven marketing organizations and sits at the intersection of three constantly changing landscapes: people, data, and media.

Founded in 1989

New City, New York, USA

201-500 employees