Solis Mammography · 1 month ago
Market Strategy and Planning Manager
Addison, TX
Full-time
Hybrid
Mid Level
3+ years expSolis Mammography is a leading provider in breast health services, dedicated to delivering exceptional patient care. The Market Strategy and Planning Manager plays a crucial role in identifying and advancing growth opportunities within the organization, focusing on market strategy, site evaluation, and transaction execution.
Health CareHospitalMedical
Responsibilities
Lead market-level analyses to identify priority growth regions using demographic, competitive, payor, and health-system data
Build strategic trade-area assessments and develop go/no-go recommendations for leadership
Maintain and evolve Solis’ market prioritization, demand forecasting, and competitive intelligence frameworks
Create a forward-looking pipeline of de novo opportunities aligned with enterprise growth goals
Conduct deep trade-area analyses incorporating demand modeling, competitive mapping, referral landscape review, and adjacency opportunities
Identify and recommend high-potential trade areas and micro-markets for Solis expansion
Evaluate individual site options (visibility, access, parking, competition, co-tenancy benefits) and provide clear, data-backed recommendations to the Real Estate team for lease pursuit
Refine Solis’ site evaluation scoring tools and market-entry playbooks
Own the creation and progression of de novo transaction documents including: Investment cases and internal approval packages, Business cases with volume ramp assumptions, Physician services agreements (when applicable), JV-specific documents for health-system-linked de novos
Coordinate with Finance and Legal to ensure transaction documents are complete and ready for leadership review
Maintain ownership through internal approval and transaction readiness, then transition the project to Real Estate and Implementation for execution
Serve as the strategic business development point of contact with Real Estate and Implementation during handoff, ensuring all assumptions and market insights are understood
Provide ongoing support and refined assumptions as needed during site negotiation or implementation, without managing downstream workstreams
Conduct post-opening strategic reviews (volumes vs underwriting, payor mix, competitive response) to strengthen future market targeting and site selection accuracy
Maintain an enterprise knowledge base on the characteristics of successful Solis de novos across different market types
Develop executive-level presentations and recommendations for leadership, partners, and the Board
Support broader Business Development and strategic initiatives tied to market expansion, JV partnerships, and adjacency opportunities
Qualification
Required
Bachelor's degree required
3-5 years of experience in management consulting, corporate development, real estate strategy, healthcare strategy, investment banking, or similar analytical/strategic role
Strong analytical and strategic capabilities; advanced proficiency in Excel and PowerPoint
Demonstrated ability to synthesize complex data into clear, actionable recommendations
Highly organized and capable of independently advancing multiple early-stage opportunities
Strong written and verbal communication skills, with experience preparing materials for senior executives
Preferred
Healthcare or multi-site services experience preferred
Experience assessing multi-site location strategy or retail-like market expansion a strong plus
Familiarity with real estate analytics tools is a plus
Benefits
Medical
Dental
Vision
401k
PTO
Paid Holidays
Backup Child/Adult Care
Other unique benefits
Company
Solis Mammography
Solis Mammography provides mammography and imaging services.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2018-08-01Acquired
2006-06-01Series Unknown
Leadership Team
Emily Sedgwick
Chief Medical Officer
Recent News
2026-01-15
Company data provided by crunchbase