Madison Square Garden Entertainment Corp. · 6 days ago
Manager Marketing Strategy
Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Manager Marketing Strategy will be responsible for developing and executing strategic marketing plans to increase ticket sales and fan engagement for concerts and live events across MSG Entertainment’s portfolio of venues, with a concentration on The Chicago Theatre.
EventsMedia and EntertainmentSports
Responsibilities
Drive strategy and lead execution of integrated marketing campaigns with a focus on sell through and fan engagement
Oversee the coordination of assets across all marketing functions (e.g., media, creative, insights, social, email, web) with internal and external stakeholders
Implement content-focused social/digital strategies across the full ecosystem of digital platforms and channels
Identify industry trends and understand new technologies, media consumption and social behaviors to create new and innovative marketing solutions
Create and implement processes, toolkits and work streams to manage assets and campaign performance
Monitor and evaluate sales volume, fan/audience insights and market conditions to build a solid understanding of our fan communities and identify opportunities for business growth
Measure and deliver against KPIs using data driven information and marketing expertise
Work closely with key stakeholders to maintain best-in-class customer service across all touchpoints
Provide strong leadership to the team and articulate vision of the business and its goals
Qualification
Required
Bachelor's degree in marketing, communications, related field or equivalent experience
Minimum 6+ years of experience in marketing or advertising with a strong background in live entertainment, music and/or comedy
Superior interpersonal, relationship management and influencing skills and ability to work with a broad range of stakeholders
Understanding of processes within the music industry including management, agencies, tour promoters, etc
Ability to navigate and prioritize in very sensitive, high paced environments – including collaborating with various departments to push work forward
Exceptional verbal and written communication, project management and time management skills required
Highly organized individual who can effectively balance multiple campaigns and tasks at the same time
Must have strong knowledge of Chicago market
Ability to adapt to shifting priorities and open to learning new ways of working
Ability to embrace change with a flexible mindset, even if the way forward isn't clear
Ability to be a reliable team member, capable of effective collaboration to achieve our shared goals across teams and departments
Ability to communicate effectively at all levels of the organization
Ability to build strong relationships with internal and external stakeholders
Ability to support quality decision making by utilizing data and metrics
Preferred
Travel to NYC office 4-6 times per year
Benefits
Robust set of tools and resources to help employees understand their interests and purpose
Upskilling employees’ talents and strengths
Growth and longevity for our employees are top priorities here.
Company
Madison Square Garden Entertainment Corp.
MSG Entertainment is a world leader in live entertainment, comprised of world-renowned venues and marquee brands.
Funding
Current Stage
Public CompanyTotal Funding
$620.12M2023-12-05Post Ipo Debt· $225M
2023-09-18Post Ipo Secondary· $232.38M
2023-06-20Post Ipo Secondary· $162.75M
Leadership Team
Recent News
2025-12-24
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