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Globe Telecom · 3 months ago

Acquisition Channel Manager

NCR - WGC

Full-time

Onsite

Mid, Senior Level

G-Xchange Inc. is a leading player in the FinTech industry in the Philippines, aiming to create innovative financial solutions for Filipinos. The Acquisition Channel Manager will direct strategy and business models for offline acquisition channels, oversee project delivery, and ensure compliance with company policies while managing campaign performance metrics.

InternetMobileTelecommunications

Comp. & Benefits

Responsibilities

Directs strategy, business models and designs new channel experience for acquisition via offline channels

Leads incubation of new offline marketing channels, which involves ideation and visioning, business casing, business requirement scoping, oversight of project delivery, and scale-up and commercialization

Leads delivery of dashboards, attribution logic, prioritization methodologies, location profiling studies, and other automations to enhance strategy and efficiency of on-ground acquisition initiatives

Works with internal Compliance, Fraud Risk, Operational Risk, Data Privacy teams, etc. to ensure that all on-ground executions are fully compliant with company policies and are free from fraud

Manages overall offline acquisition channel A&P, securing approval from Finance teams OTIF by ensuring that financial guardrails are followed and that costs are regularly optimized and rationalized

Monitors dashboards and KPIs daily and generates regular reports to measure campaign performance and areas for improvement

Leads regular reports and presentations on business, campaign, and financial performance to different levels of stakeholders

Qualification

Channel strategy developmentData analysisProject managementFinancial managementStakeholder communication

Required

Directs strategy, business models and designs new channel experience for acquisition via offline channels

Works with internal Compliance, Fraud Risk, Operational Risk, Data Privacy teams, etc. to ensure that all on-ground executions are fully compliant with company policies and are free from fraud

Manages overall offline acquisition channel A&P, securing approval from Finance teams OTIF by ensuring that financial guardrails are followed and that costs are regularly optimized and rationalized

Monitors dashboards and KPIs daily and generates regular reports to measure campaign performance and areas for improvement

Leads regular reports and presentations on business, campaign, and financial performance to different levels of stakeholders