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Nintendo · 22 hours ago

CONTRACT - Influencer Marketing Specialist

Redmond, WA

Contract

Hybrid

Entry, Mid Level

$40/hr - $60/hr

2+ years exp

Nintendo of America is a leading entertainment company known for its iconic franchises. They are seeking a CONTRACT Influencer Marketing Specialist to assist in planning and executing influencer marketing campaigns, managing external partners, and supporting product launch campaigns.

Consumer ElectronicsGamingMobileVideo Games

Comp. & Benefits

No H1B

Responsibilities

Assist with deploying high level strategies for engaging with Content Creators to bring Nintendo products and initiatives to life while managing and executing tactics

Calendar management including team and project schedules

Manages external partners and agencies involved in executing short- and long-term campaigns

Respond to requests from internal departments, including vetting influencers, creating, and routing content for approvals

Implements various materials, including strategic campaign plans; also coordinates collection and distribution of relevant game assets to influencer partners

Effectively and efficiently supports product launch campaigns and Nintendo brand overall with influencer activations, including a well-articulated approach for growing word-of-mouth with consumers and increasing the conversation

Prepares reports and presentations on influencer marketing activities

Partner with Nintendo’s internal teams to align on content marketing, social execution, and creative development, product messaging and promotions. Work internationally, cross-departmentally and across agency partners to explore and identify ways of leveraging influencers to drive awareness, advocacy and purchase intent for the brand and products

Maintain NOA influencer management standards, policies and rules of engagement

Qualification

Influencer marketing experienceSocial media platformsInfluencer CRM toolsEditing skillsProject management skillsCommunications skillsVisual presentation skillsTeam collaborationAttention to detail

Required

Minimum 2-4 years of influencer marketing experience

Understanding of all social media platforms, including but not limited to YouTube, Instagram, Facebook, X, TikTok, and Discord – both as a marketer and as a user

Familiarity with influencer CRM tools like Creator IQ

Exceptional project management skills and attention to detail

Strong writing, editing and communications skills, including creating visual presentations

Undergraduate degree in Communications, Public Relations, Marketing, a related field, or equivalent experience