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career.io · 1 month ago

PR Research and Data Analyst

United States

Full-time

Remote

Mid Level

3+ years exp

Career.io is a rapidly growing company dedicated to revolutionizing the career-services industry. As a PR Research and Data Analyst, you will leverage data to create compelling content for the PR department, focusing on data collection and analysis to appeal to international markets.

Computer Software

Responsibilities

Mine and analyze data for stories, exploring internal and third-party data sources (resumes, hiring trends, user activity) to find patterns and insights

Use AI tools (ChatGPT, Perplexity, data copilots) to summarize findings and identify content angles, partnering with the PR and content writers for validation

Use tools such as Python, Google Sheets, and web-scraping platforms to collect, clean, and prepare datasets that uncover insights for campaigns

Design and run small research projects, such as creating and deploying short surveys to build ‘state of’ reports and trend summaries with the support of the content and PR team

Translate complex data into clear, compelling insights that resonate with media and our brand’s audiences

Monitor public datasets, industry trends, and social conversations and proactively highlight emerging topics for PR or content stories

Partner with content, PR, and SEO departments to package data insights into press releases, blog posts, and visuals

Maintain data accuracy, integrity, and transparency across all outputs