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BPD · 1 month ago

Vice President, Payor/Provider

Virtual First

Full-time

Onsite

Director/Executive

9+ years exp

BPD is a marketing services firm that delivers the future to healthcare’s leading brands. The Vice President, Payor/Provider will lead communications strategies and negotiations on behalf of hospital and health system clients, ensuring effective messaging and support during high-stakes negotiations.

AdvertisingBrand MarketingMarketingPublic Relations

Growth Opportunities

Responsibilities

Integrated Communications: an expert in all things integrated communications that allows you to guide clients through challenges that pose a reputational business challenge to their organizations

Deep experience in designing and executing communications programs across a full range of channels and tactics – rooted in research-informed strategy – to shape public sentiment, build grassroots support, and/or minimize the impact of difficult issues

Skilled Negotiator: proven experience in creating and leading the execution of communications campaigns for contract negotiations that occur in the public eye

Highly preferred experience in supporting hospitals & health systems through contract negotiations with health plans, or from supporting health plans in similar negotiations

Related experience such as labor negotiations (ex: 2021/22 MLB negotiations between players & owners) and the communications plans that would be associated to garnering support from the public

Familiarity with Health Policy Landscape: Understand current and future healthcare policy implications at the federal- and state-levels as they relate to health systems’ ability to do business and negotiate fair contracts

Client & Team Leadership: a VP level of comfort leading and building a relationship with clients by providing sound counsel while managing a team of professionals dedicated to executing recommended and approved communications programs

Ability to manage multiple accounts, to the highest level of expertise, at once is essential

As a leader and client counsel this role must also be comfortable and skilled at being deeply involved in writing briefs, messaging & copy, developing strategy, and directing creative development

Ability to manage, mentor, coach, and develop a team of talented BPDerrr’s who are equally as dedicated to the execution of great work and great ideas

Business Development & Growth: As a VP level role BPD this person will participate – and at times, lead – business development efforts, with involvement in proposal writing & pitching, and contributing to thought leadership via our own channels (blog, social media, website) and speaking engagements at various conferences where our level of expertise is requested (several times a year.)

Drive the daily work forward on multiple accounts – with an emphasis on also doing the work – while serving as the critical bridge between client and team to make sure every effort is in service of the communications objective

Help to grow and maintain client relationships as part of an integrated team by delivering top quality work and proactively identifying areas for organic growth through new or extended engagement opportunities

Manage direct reports and mentor junior team members

Team player

Strategic thinker and unflappable in pressurized situations and difficult timelines

Excellent interpersonal and communications skills, verbal, written, and over the phone

Superior organizational skills and attention to detail

Ability to travel as needed

Qualification

Integrated CommunicationsHealth Policy KnowledgeNegotiation ExperienceClient LeadershipBusiness DevelopmentTeam PlayerStrategic ThinkerCommunication SkillsOrganizational Skills